BBH wins Grand Prix for Barnardo's in IPA Effectiveness event
06 Dec 2002 | by JOHN TYLEE
. This year's competition broke new ground by allowing media-neutral and integrated campaigns to compete ...
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THE BOOK OF LISTS: The 10 pitches from Hell
20 Dec 2002
. But tourist boards review regularly, and rarely is their marketing controlled by a trained marketer. 9 ... the pitching agencies that Orange's marketing director, Jeremy Dale, just appointed his old friends at Mother ...
DoH sets out timetable for UK tobacco ad ban
06 Dec 2002 | by Our Parliamentary correspondent
to start this habit." Under the Government's orders, direct marketing will be outlawed on 14 May ... to continue under the EU law and he said it was unclear whether direct marketing would be halted. ...
PRIVATE VIEW: Dave Droga, the creative director of Saatchi & Saatchi
06 Dec 2002
. BEACON FM Project: Breakfast crew launch Client: Colin Dudgeon, marketing director, GWR Brief: Get ... VAUXHALL Project: Vauxhall Astra TV Clients: Patrick Dunster, marketing and communications manager ... : James Wood, marketing manager Brief: Radio 1 DJs come together around live music Agency: Fallon ...
Govt eases COI performance targets
06 Dec 2002 | by Our Parliamentary correspondent
The move follows behind- the-scenes pressure from COI bosses that Whitehall's squeeze on the Government's advertising and marketing body was too tight. Agencies have also complained about continuous demands for better value for money. The relaxation will ease the pressure on Alan Bishop, COI's new ...
Dubai finance body picks M&C in bid to put country on map
29 Nov 2002 | by JOHN TYLEE
A reported £15 million is being put behind an integrated initiative, which aims to secure Dubai's place as a major player alongside London, New York, Frankfurt and Hong Kong. The appointment ends a ... for the flow of capital between the Middle East and the international capital markets. Geoff Rapp, the DIFC ...
REVIEW: Imperical Tobacco sents warning to the Government
29 Nov 2002
market had grown. - The Guardian.
REVIEW: Department of Transport plans to launch campaign
29 Nov 2002
for the new campaign. - Marketing Week.
The Royal Marsden Hospital hires HTW for fundraising task
29 Nov 2002 | by GLEN MUTEL
. The decision to use a direct marketing agency follows the hospital's appointment of a new appeals director ... will carry out targeted direct marketing campaigns for the hospital over the next two to three years ...
CAMPAIGN MEDIA AWARDS: The Capital Radio Group Award - Best Public Sector, Utilities and Charities Campaign - Anti-tobacco smuggling
29 Nov 2002
: O2 MARKETING DIRECTOR: Cath Keers MEDIA/BRAND MANAGER: Mimi Sparrow ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
