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PRIVATE VIEW: Damon Collins, the creative director at Lowe

Client: Nick Robinson, marketing director Brief: Make Guinness part of the emotion and passion ... Sondergaard, marketing director Brief: Make dairy spread users reappraise Anchor Spreadable Agency ...

Harrods shuns Leagas Delaney for Euro and O&M

is repitching for Hyundai, worth £12m. Harrods' recently installed marketing and communications director, Anne ... created by Leagas Delaney: "There's only one Harrods. There's only one sale." Euro RSCG's marketing ...

WORLD BEATERS OF 2003

ceremonies across the 17 most important advertising markets - those markets where any aspiring creative ... , with the UK the runner-up. But it wasn't a close fight - the gap between the two markets was at its widest ... market is hotting up. See www.gunnreport.com for details of how to obtain the full report TOP TEN ...

Made splits up from Leo Burnett in bid to land smaller clients

Agency Assessments International, is a founding partner and Emma Trotman, the former marketing director ...

CAMPAIGN MEDIA AWARDS 2003: Best Fashion, Beauty and Healthcare Campaign

Client: Mates Condoms Brand/product: Mates Marketing directors: Remco Teulings and Katherine Govier ...

WORLD: GALLERY

' spot for the same model in the US market, this campaign focuses on the experience of driving the X5 ...

WORLD: GALLERY

is the first time that Nike work from down under has been used by markets outside Australia and New Zealand ... labels itself as a specialist in immersion marketing, boasts three elements: outdoor, ambient ...

INTERNATIONAL BUSINESS MEDIA: NO EXPENSE SPARED

, international media owners seem to have woken up to this new market. Time launched a bi-annual fashion ... their brand image across to an elite market." The habit of luxury goods advertisers planning their media ... basis as well as market-by-market." LUXURY ADSPEND BY COUNTRY COUNTRY ...

WORLD: ANALYSIS - The complete communicator brings integration down under

Rietz is determined to bring integration to the Australian ad scene....publicity, a "master of integration" who has come down under to show the industry exactly what that means. "It is one of my missions to bring integrated advertising to Australia," he states - the other being ... from Australian clients for integrated solutions is not as great as it is in Europe. "I have a real ...

PRIVATE VIEW: Leon Jaume, the executive creative director at WCRS

Project: Launch of the new Selfridges store in Birmingham Client: James Bidwell, marketing director ... Project: Army recruitment TV Client: Mark Bainbridge, marketing director Brief: Increase recruitment levels for the regular Army and TA and reposition the TA as an integral part of the British Army ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.