12 Dec 2003
Client: Nick Robinson, marketing director
Brief: Make Guinness part of the emotion and passion ...
Sondergaard, marketing director
Brief: Make dairy spread users reappraise Anchor Spreadable
Agency ...
11 Dec 2003
| by Rachel Gardner,
is repitching for Hyundai, worth £12m.
Harrods' recently installed marketing and communications director, Anne ...
created by Leagas Delaney: "There's only one Harrods. There's only one sale."
Euro RSCG's marketing ...
05 Dec 2003
| by Claire Beale
ceremonies across the 17 most important advertising markets - those markets where any aspiring creative ...
, with the UK the runner-up. But it wasn't a close fight - the gap between the two markets was at its widest ...
market is hotting up.
See www.gunnreport.com for details of how to obtain the full report
TOP TEN ...
28 Nov 2003
Agency Assessments International, is a founding partner and Emma Trotman, the former marketing director ...
28 Nov 2003
Client: Mates Condoms
Brand/product: Mates
Marketing directors: Remco Teulings and Katherine Govier ...
28 Nov 2003
' spot for the same model in the US market, this campaign focuses on the experience of driving the X5 ...
31 Oct 2003
is the first time that Nike work from down under has been used by markets outside Australia and New Zealand ...
labels itself as a specialist in immersion marketing, boasts three elements: outdoor, ambient ...
31 Oct 2003
| by Anna Griffiths
, international media owners seem to have woken up to this new market.
Time launched a bi-annual fashion ...
their brand image across to an elite market."
The habit of luxury goods advertisers planning their media ...
basis as well as market-by-market."
LUXURY ADSPEND BY COUNTRY
COUNTRY ...
10 Oct 2003
| by Robert Russell
Rietz is determined to bring integration to the Australian ad scene....publicity, a "master of integration" who has come down under to show the industry exactly what that means.
"It is one of my missions to bring integrated advertising to Australia," he states - the other being ...
from Australian clients for integrated solutions is not as great as it is in Europe.
"I have a real ...
10 Oct 2003
Project: Launch of the new Selfridges store in Birmingham
Client: James Bidwell, marketing director ...
Project: Army recruitment TV
Client: Mark Bainbridge, marketing director
Brief: Increase recruitment levels for the regular Army and TA and
reposition the TA as an integral part of the British Army ...