THE BOOK OF LISTS: The 10 Best soundtracks of 2003
16 Dec 2003
is an integral part of BBH's "soul food" campaign for KFC. Every execution is aurally astute but this one ...
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THE BOOK OF LISTS: The 10 best radio shows
19 Dec 2003
market share of any commercial radio station in London. 3. Chiller Cabinet, Classic FM What ...
THE BOOK OF LISTS: The 10 Things you need to know about digital radio
16 Dec 2003
radio is the fastest growing sector in the consumer electronics market. 7. Sets are stocked in 3 ...
THE BOOK OF LISTS: The 10 Best radio ads
16 Dec 2003
and creative potential of the medium to the marketing community, but while the topic might leave the general ...
HOTLINE: Publicis wins the Grand Prix at DMA awards
12 Dec 2003
Publicis has won the Grand Prix at the Direct Marketing Association awards for its interactive TV
AAR reduces media fees after slow year for account reviews
12 Dec 2003 | by Jeremy Lee
for integrity, fairness and supporting rather than exploiting agencies. We've received less than our average number of media briefs and have had the integrity to act accordingly." ...
AAR reduces media fees after slow year for account reviews
12 Dec 2003 | by Jeremy Lee
for integrity, fairness and supporting rather than exploiting agencies. We've received less than our average number of media briefs and have had the integrity to act accordingly." ...
MEDIA FORUM: Should more TV sales divisions merge?
12 Dec 2003 | by Alasdair Reid
, it was almost inevitable that the regulations covering the rest of the market would be loosened up too. And so ... , an investigation will be triggered if the market share of the resulting sales house exceeds the notional Office ... (non-ITV) sales house that commands less than 25 per cent of the market. So, should we assume ...
Ladbrokes initiates agency talks about above-the-line task
12 Dec 2003 | by Rachel Gardner
marketing campaign. The outdoor campaign gives customers the chance to play their favourite casino game ...
WORLD: STUART ELLIOTT IN AMERICA
12 Dec 2003 | by Stuart Elliott is the advertising columnist at The New York Times
to acquire radio stations in major markets such as Los Angeles and New York to form a liberal talk radio ... substantial lead in ad revenues. Marketers are reluctant to be perceived as backing Republican and ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
