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ONE TO LOOK OUT FOR - John Smith's - DJ Project: DJ Client: Munnawar Chishty, marketing ... THE FESTIVITIES BEGIN Project: Let the festivities begin Client: Sarah Warby, marketing manager, Foster ... Project: Launch campaign Client: Tara Macdonald, marketing manager, Glenmorangie Brief: Launch a vodka ...
integrated House of Media proposition to deliver tangible client benefits. Evidence that the MindShare ... was created to oversee ways of integrating the considerable buying clout of WPP's media assets and, as one ...
Duncan, UK marketing director, Sony Brief: Demonstrate PlayStation is unexpected fun for everyone ... Project: New neighbours Client: Anne Hollamby, head of marketing, Bendicks Brief: Create awareness ...
Russia is the fastest-growing market in the global ad industry; in 2003, the Russian economy grew ... of international brands from trying to break into the market. And with these global brands, international ... local talent will lead to a market that will compete with Western Europe. And, yes, not too long from ...
: Peter Hope, integrated marketing manager, Vauxhall Brief: Launch the new Tigra Creative agency: Lowe ... ONE TO LOOK OUT FOR - GORDON'S GIN - BREEZE Project: Breeze Client: Mark Sandys, marketing ... -by-numbers-themed television campaign to help cement the market-leading position of its Gordon's Gin brand in the UK. Gordon ...
the size of the low-carb market in the UK. (A shameless plug, I know, but as it's good news, it'll probably ... these ads were actually quite clever. Good understanding of the target market, strong focus on product ... Project: Woolworths Client: Mark Trinder, head of marketing communications, Woolworths Brief: Showcase ...
: Lucy Wheeler Client: Dorothy Perkins Brand/product: Dorothy Perkins Marketing manager: Louise ...
marketing director Brief: Launch Vodafone 3G Live! Creative agency: J. Walter Thompson Writers ... customers, the company commands a 25.2 per cent share of the market, just 0.1 per cent more than Orange ... STORIES CREDITS Project: Christmas stories Client: Laurence Cante, direct marketing manager ...
. India is one of the main markets in Asia where branded entertainment is beginning to gather momentum ... entertainment company Octtane with Lesley Campbell, a former Discovery Networks marketing supremo. WPP has taken ...
partnership between Sky and D AD Client: Alasdair Wright, head of marketing and strategy, Sky Interactive ... throat kissed" advertising strategy, Halls Soothers is using a long-running integrated direct campaign ... 4 and five. CREDITS Project: Eurostar tenth anniversary Client: Greg Nugent, head of marketing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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