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The Work: New Campaigns - The World

. The films subtly integrate items available on the Amazon.com website, and each focuses on a different ... : Launch campaign Client: Gia Acitelli, sales and marketing manager,Virgin Atlantic Airways Brief ... BETTING - FINLAND Project: Live betting Client: Ari Tuuli, marketing director, Vekkaus Oy Brief: n ...

The Work: Private View

Project: Loot relaunch Client: Jo Earl, marketing director, Loot Brief: Support the Loot relaunch ... : "Breeze" Client: Mark Sandys, marketing manager, Gordon's Gin Brief: Demonstrate that Gordon's is a ... Project: I'm a Celebrity ... Get Me Out Of Here! sponsorship Client: Sam Turnbull, marketing director ...

Top Performers of 2004: Direct Agency of the Year - CHJM

and PlayStation also displayed a thorough understanding of their target markets, with the quirky and beautifully ... , which continued its inimitable success rate at every award ceremony from Cannes to the Direct Marketing ...

The Work: Private View

Duncan, UK marketing director, Sony Brief: Demonstrate PlayStation is unexpected fun for everyone ... Project: New neighbours Client: Anne Hollamby, head of marketing, Bendicks Brief: Create awareness ...

Media Awards 2004: The Royal Mail Award - Best Total Communications Programmme

Dawson Account planner: Michael Davidson Marketing director: Greg Nugent Client: Eurostar Brand ... into its market share, but Eurostar had the chance to reverse its fortunes with the launch of its high ...

The Work: New Campaigns - The World

that the Mustang - one of a string of new models - will boost market share and end a long decline in sales ... is currently on target to drop to a 16.6 per cent market share - its ninth consecutive year of decline ... Project: Jetway, "Seamless travel" Clients: Rachel McCarthy, regional director, international marketing ...

P&O reviews Europe media planning and buying account

The ferry operator, which spends £4m in the UK, is looking for an agency to work across several markets including the UK, Germany and the Netherlands. P&O's pan-European media account is handled by the full-service agency Link ICA, which also handles creative work for the ferry operator. P&O's creative ...

Special Report: Pan-Asian Media - Size and sophistication

-Europe, with opportunities ranging from standard spots and space to integrated programming ideas." It's also true ... Asia, Mark Whitehead, the senior vice-president of revenue and sales, talks about the integrated ... findings across the whole region. The Asian Target Markets Survey, Synovate's PAX - the pan-Asia Cross ...

The Work: New Campaigns - UK

marketing director Brief: Launch Vodafone 3G Live! Creative agency: J. Walter Thompson Writers ... customers, the company commands a 25.2 per cent share of the market, just 0.1 per cent more than Orange ... STORIES CREDITS Project: Christmas stories Client: Laurence Cante, direct marketing manager ...

P&O reviews Europe media account

The ferry operator, which spends £4 million in the UK, is looking for an agency to work across several markets including the UK, Germany and The Netherlands. P O's pan-European me-dia account is handled by the full-service agency Link ICA, which also handles creative work for the ferry operator. P O ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.