As well as Howley, the agency has promoted Marco Bertozzi, the former commercial director of Zed Media, to marketing director. Howley will be responsible for a group of 35 planners and will also sit ... the agency’s general marketing requirements. Gerry Boyle, ZenithOptimedia's managing director, said: "Mark ...
of the country's gambling market, which is currently worth more than £60bn a year. Within that, the only gaming market is estimated to be growing by 10% a month. Jonathan Rigby, FCB's managing director, said: "UltimateBet sees the UK as a natural market because of the opportunities afforded by its massive growth ...
Lynton Crosby says the Tories should concentrate their fire on direct mail and telephone canvassing in key marginal seats. The proposal has sparked a new row between him and Maurice Saatchi, the Tory co-chairman who oversees the party’s marketing. The dispute is embarrassing for the Tories ...
is the market-leading title and I felt it was time we broke the mould with a truly innovative and original ...
. Gates won't give an exact figure for Microsoft adspend - certainly not today - but sales and marketing ... was famously late to exploit the ballooning market - Gates is surprisingly cautious and vague about when all ... with marketing and advertising. Over the next ten years it will be more like three billion ...
LONDON – Pharmaceuticals giant AstraZeneca is seeking a direct marketing agency to handle below...The company is already talking to at least three agencies, with a view to appointing one to develop a global relationship marketing strategy. Agencies have been asked to develop a programme ... of the UK moving to the US model where advertisers are allowed to use above-the-line advertising to market ...
on responsibility for the London direct marketing agency, as well as its sister companies. These are: WWAV Rapp ...
192.com, the online directory enquiries service, is looking for an integrated agency to launch its
South Eastern Trains has appointed Rapier to handle its £2 million integrated communications brief...to exploit the leisure market and Rapier's campaign provides the ideal platform." John Townshend ...
Claydon Heeley Jones Mason has won the integrated communications brief to launch the £100 million
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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