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. Andrew House, Sony Corporation s chief marketing officer, cited MEC s combination of buying power ...
The announcement comes as a surprise with industry sources expecting LG would align with Publicis Groupe, which has a 49 per cent stake in BBH. In addition, Y R will handle creative work in a number of key LG markets around the world. Announcing the news in a message to Y R staff, Hamish McLennan ...
Account planner: Joe Rolls Client: Scottish and Newcastle Brand: John Smith's Marketing director: Tim ... /a Creative director: n/a Account planner: n/a Client: Renault Brand: Scenic Marketing director: Emmanuel ... Marketing director: Lisa Fielden Media brand manager: n/s Title: Fiesta - Britain's Next Top Model ...
planner: n/s Client: Unilever Brand: Flora Pro.Activ Marketing director: Paul Nevett Media brand ... insertions in 91 local titles; ads in 447 GP surgeries; direct marketing; point-of-sales materials; and online marketing. The finale of the campaign coincided with World Heart Day, used to announce the state ...
Starcom got the nod after a review that also included WPP's MindShare, which had handled media in around 60 markets, including the US, where Samsung spends about $152 million. The switch comes two years after Samsung replaced WPP's Berlin Cameron and JWT on the creative account and moved the business ...
with both host brands and key retailers losing interest. Talk of delisting and withdrawal from the market ... manufacturers and consumers alike. Rob Furness senior vice-president of sales and marketing, Deepstream ...
: The slowest car we've ever built Client: Peter Duffy, head of marketing, Audi UK Brief: The Audi R8 ... Project: The Anatomy on Pro-Safe Client: Richard Payne, marketing communications manager, Mercedes ... Deakin, group marketing director, GHD Brief: Maintain GHD's position as the most desirable hair ...
a pitch against undisclosed agencies. The agency will work on an integrated campaign to push
. The agency will be responsible for producing Dyson's above-the-line advertising across ten European markets ... to both established markets and those European countries where the company has yet to forge a presence ...
The network is expected to co-ordinate the business alongside OMD Fuse, the network s branded content arm, with local markets helping to create the content. Manning Gottlieb OMD, PlayStation s UK ... in the console market. Although initial sales of the PS3 were strong, it has struggled to keep up ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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