12 Dec 2008
In a difficult year for direct marketing, Elvis was the king, thanks to several notable wins...ELVIS' 2008 January: Wins the £12 million Virgin Holidays account. March: Picks up the T-Mobile brief. June: Only UK direct marketing agency to get three pieces of work
shortlisted at Cannes.Darren Burnett brought in from Rapier as the data
planning director and Ali Bucknall appointed as the executive ...
12 Dec 2008
Known for his abilities as a pragmatic nurturer of young creative
talent, this direct marketing stalwart has been rapidly ascending the
ranks this year, while significantly improving the creative output at
Partners Andrews Aldridge. His sterling work on Visit Wales, Lexus and
Vodafone not only helped the agency ...
08 Dec 2008
| by Hadassah Nymark
LONDON - Twinings today launched a direct marketing campaign in the run-up to the festive season
05 Dec 2008
Kraft Foods has handed its interactive, direct and event marketing duties for its line of salad...The account, thought to be worth around $2 million, was
previously split between several agencies. Digitas handled the direct
business, Razorfish worked on the interactive account and Momentum
looked after event marketing. Above-the-line advertising duties on the salad dressing account remain ...
04 Dec 2008
| by John Tylee
history and the first to come from a direct marketing background. David Pattison, the IPA's immediate ...
marketing experience make him the ideal choice to lead the IPA and its members through what will be a ...
04 Dec 2008
| by Matt Williams
LONDON - Pernod Ricard has appointed Rapp to handle the UK direct marketing account for its Malibu
02 Dec 2008
| by Matt Williams
LONDON - Carphone Warehouse has appointed Lida and Table 19 to handle its direct marketing account....major restructure of its marketing department. It may appoint other roster agencies in the future. The direct marketing account was previously split between WDMP and Kitcatt Nohr. Above-the-line marketing ...
01 Dec 2008
| by Matt Williams
LONDON - Peter Suchet, former managing director of Saatchi Direct, has joined integrated agency...In his new role, Suchet will be responsible for driving the agency's new business in new directions. Suchet joins The Gate from digital agency Steak Media, where he held the position of marketing ...
's. Following this, he was awarded the role of joint managing director of Saatchi's direct marketing subsidiary ...
28 Nov 2008
Michele Lockwood, the head of direct marketing for Debenhams, has been appointed by TalkTalk
28 Nov 2008
television, is seeking a direct marketing agency to handle its £1.5 million account. The successful agency