31 Jan 2008
| by Ian Darby
to developing a media, marketing and digital product that wins for our clients in this dynamic communications ...
31 Jan 2008
| by Kate Nettleton
award-winning direct marketing account....The successful agency will be briefed to produce direct marketing campaigns aimed at attracting new ...
Ingall Stretton, but parted company with the direct marketing agency 12 months ago owing to shifts in its marketing budget. The agency had produced award-winning campaigns, including its Read between the lines ...
31 Jan 2008
| by Staff
LONDON - COI has kicked off a search for an agency to handle a direct marketing brief to promote
31 Jan 2008
| by Kate Nettleton
marketing roster, which resulted in the appointment of Craik Jones Watson Mitchell Voelkel as its lead DM ...
Union Direct and Norwich Union Life tasks. Last week, Aviva appointed Amanda MacKenzie as its marketing ...
30 Jan 2008
| by Noel Bussey
Soup its digital marketing account.
30 Jan 2008
| by Noel Bussey
by the incumbent, Euro RSCG London, as Staples looks to expand its presence in the UK market. Rachel Trueblood, the marketing director for Staples, said: We appointed McCann Erickson in the UK because of the importance of this market to us and because of McCann s infectious enthusiasm for our Easy Button brand property. We re ...
30 Jan 2008
| by Anne Cassidy
The Omnicom agency beat Aegis-owned Carat and Publicis-owned Zed Media to keep the business, which covers planning and buying across TV, press, radio, online and new media. NS I has also appointed Kitcatt Nohr Alexander Shaw to handle its direct marketing account after a final pitch against ...
28 Jan 2008
| by Kate Nettleton
the independent integrated agency s creative offering. McIlrath will focus on strengthening the creative product ...
integration. ...
25 Jan 2008
The IPA has launched a search engine marketing group to tackle long-standing problems with search...details on the recommendations at
ipa.co.uk. Ghosh said: "Search is an increasingly integral part ...
25 Jan 2008
Campaign is holding a conference to address how marketers can integrate their online and offline