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New business leagues 2009

Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...

Eli Lilly hunts media agency for Viagra rival

The company has already held chemistry meetings with a number of UK agencies competing for the business. Unlike the Pfizer-owned Viagra, which works for a four-hour time window, Cialis can be effective for up to 36 hours. In recent years, Cialis has increased its share of the erectile dysfunction market ...

MediaCom wins £5m Beverage Brands media

MediaCom won the business following a pitch against undisclosed agencies. The previous incumbent was John Ayling Associates, which has handled the business for the past 13 years. The account includes the media arrangements for WKD and WKD Core Apple Cider, which launched recently. Debs Carter, marketing ...

Perspective: Orr's departure highlights a CEO talent shortage

the creative department. Meanwhile, Engine has been laying plans for a stock market listing as it seeks 50 ...

Merlin Entertainment appoints MediaCom to €20m European media

the combined strength of our market-leading brands much more in our media buying. Creating this partnership ...

MEC wins £80m Lloyds media account

. The review was called in March this year and was led by Joe Clift, the head of brand and customer marketing ...

Group M merges US print-buying departments

the search marketing efforts of its media agency networks. ...

Mindshare takes on Anthony Swede

as the head of solutions and the music marketing agency Fruckt as a consultant. Douglas said: "We ...

Mel Varley handed global role in Mediaedge:cia reshuffle

and service strategy, accelerating the in-tegration of the network s specialist services and the overall integrated offering. Charles Courtier, the global chief executive of MEC, said: EMEA is economically ...

Lloyds shortlists MEC and ZenithOptimedia for £80m media

Vizeum, which was the incumbent on the 36 million HBOS account, and OMD which also pitched for the business, have been knocked out of the running. ZenithOptimedia handles the 44 million Lloyds business. The review was called in March is year and is led by Joe Clift, the head of brand and customer marketing ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.