Agencies vie for TCP and Buttercup integrated accounts
26 Nov 2009 | by Noel Bussey
agency will be briefed to create integrated campaigns, including TV, for both pieces of business ...
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PHD lands Unilever's $450 million media business in China
17 Dec 2009 | by Ian Darby
Sources close to the pitch said that PHD had triumphed following a contest against the incumbent Mindshare, Interpublic s Mediabrands and Vizeum. The appointment is confined to the Chinese market with news on Unilever appointing agencies in other regions, including Western Europe, not expected until ...
Henkel kicks off £150m global media review
26 Nov 2009 | by Anne Cassidy
review will be followed by a review of all markets in global territories and has said it wishes to remain ... as other international markets including Mexico and China. OMD handles the US portion of the account ... . The pitch process will take place on a market-by-market basis and reviews are set to roll out in all ...
ASA publishes health and beauty ad survey
20 Nov 2009 | by Hadassah Nymark
-only medicines as well as failing to hold a marketing authorisation; making misleading, irresponsible ...
Hooper Galton wins Brodie & Stone task
19 Nov 2009 | by Staff
LONDON - Hooper Galton has scooped the integrated advertising account for the cosmetics brand
And in the real world... GM, Sainsbury's, Domino's and more
17 Nov 2009 | by Kate Nettleton
Sainsbury's is disputing a report in yesterday's Times that the supermarket was loosing customers to its rivals. The supermarket is contesting the figures, based on "switching data", stating that its "till roll" data indicates that it has actually grown its market share from 15.7 to 15.9 per cent ...
EC threatens legal action over UK targeted ad laws
30 Oct 2009 | by Staff
if it fails to take action. EU Telecoms Commissioner Viviane Reding said: People's privacy and the integrity ...
Correction - GSK
22 Oct 2009 | by Staff
globally or in any of its local markets now or in the near future, but is using Accenture and the US ... to handle the GSK business in the majority of key markets across the world, including the US and UK, while ...
Right Guard owner appoints Miles Calcraft Briginshaw Duffy to £4m UK ad account
22 Oct 2009 | by Matt Williams
The agency picked up the business without a pitch, and will now be responsible for creating advertising campaigns for Henkel's Right Guard deodorants and for its haircare range Schwarzkopf. In the past, Henkel has used agencies on its global roster to create campaigns for the UK market, including ...
And in the real world... WH Smith, Nokia, SABMiller and more
16 Oct 2009 | by Matt Williams
managed to maintain its market share in the mobile phone sector at 38 per cent. Source: The Times ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
