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And in the real world... GM, BBC, Google, CBS and Tesco

, disappointing some City analysts who had expected its recent marketing blitz to pay off before Christmas ...

And in the real world... Cadbury, Dubai, Online spending and more

is offering a special liquidity scheme to banks that are owed debts by Dubai World in a bid to increase market ... into the market. Source: The Guardian A bidding war for Cadbury is one step closer after Hershey lined up a ...

WPP shops snare £60m Allianz task

Allianz@Grey to handle brand communication, digital marketing, internal engagement, corporate design ... , but initial briefs will have more emphasis on key European markets, including the UK, Germany and Spain ... the best strategy for a close integration of our brand and business, along with a road map for the new ...

Allianz appoints Grey to £60 million global advertising account

of an emphasis on key European markets, including the UK, Germany and Spain. The incumbent on the global ...

And in the real world... GM, Sainsbury's, Domino's and more

Sainsbury's is disputing a report in yesterday's Times that the supermarket was loosing customers to its rivals. The supermarket is contesting the figures, based on "switching data", stating that its "till roll" data indicates that it has actually grown its market share from 15.7 to 15.9 per cent ...

ING in global media pitch

The online savings bank, which uses PHD to handle its 14 million UK media account, is understood to be exploring the benefits of consolidating its media business across the eight markets in which it operates ... on savings. ING Direct operates in eight markets, including the US, Australia and six in Europe, these are ...

And in the real world... Kraft, Allianz, Aer Lingus and more

doubled its quarterly net income from its operations, thanks in part to the rally in the world markets ...

Standard Life picks Dare for digital task

financial advisers. It will span a number of its key global markets, including the UK and Canada ... joined Standard Life as the director of digital marketing in May, said: "Dare impressed us with its ...

MasterCard reviews global business-to-business ad account

projects, depending on the division of the company and the market that the ads are released in ... shop to lead its marketing across all sectors. Agencies have until 11 November to return the RFP ...

Beattie McGuinness Bungay wins Confused.com account

The agency won the business following a shootout against Iris, following a pitch that originally included Krow and McCann Erickson. The pitch was handled by Agency Assessments International. BMB will work on new creative for Confused.com, which has struggled to differentiate itself in a crowded market ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.