30 Nov 2009
| by Kate Nettleton
is offering a special liquidity scheme to banks that are owed debts by Dubai World in a bid to increase market ...
into the market. Source: The Guardian A bidding war for Cadbury is one step closer after Hershey lined up a ...
24 Nov 2009
| by Anne Cassidy
, in addition to markets including Germany and the rest of Northern Europe, plus Asia while MPG will handle the business outside these markets. Rakesh Kapoor executive vice president category development said: "We ...
for the first quarter of the year, defying market expectations. ...
18 Nov 2009
| by Hadassah Nymark
My Aesthetics, the founders of Mybreast.org.uk, said the ad, created by Meerkat Marketing, intended to demonstrate the experience and qualification of its surgeons, who were leaders in the field. It provided information on the professional standing and activities of its founders. It also gave details ...
18 Nov 2009
| by Hadassah Nymark
prices could rise and fall depending on market conditions. Historically, though, property would always go ...
17 Nov 2009
| by Kate Nettleton
Sainsbury's is disputing a report in yesterday's Times that the supermarket was loosing customers to its rivals. The supermarket is contesting the figures, based on "switching data", stating that its "till roll" data indicates that it has actually grown its market share from 15.7 to 15.9 per cent ...
13 Nov 2009
| by Hadassah Nymark
In the first of a number of planned marketing initiatives that aim to promote the brand and its new product offerings, the company has teamed up with Pure Media to create a 24-hour billboard ad campaign that will run on 17 November. The posters, featuring sexy, oversized shots of glamorous models ...
05 Nov 2009
| by Matt Williams
market, and is the market leader by far, but does not have the brand strength enjoyed by competitors ...
marketing director last year, handled the review. Leo Burnett became the company's incumbent global agency ...
04 Nov 2009
| by Anne Cassidy
split between MediaCom and Mediaedge:cia. Anna Crona, marketing manager for Ikea UK Ireland, said ...
integral to helping us move our brand forward here in the UK and launching our first store in Ireland. Now ...
21 Oct 2009
| by Kunal Dutta
The agency won the business following a shootout against Iris, following a pitch that originally included Krow and McCann Erickson. The pitch was handled by Agency Assessments International. BMB will work on new creative for Confused.com, which has struggled to differentiate itself in a crowded market ...
16 Oct 2009
| by Hadassah Nymark
The pair are interviewed about their enjoyment of using the Nintendo Wii and DS and are then shown meeting various groups of people and challenging them to compete in Nintendo games. In a departure from the brand s usual marketing techniques, the TV ads drive viewers to visit the website, enjoynintendo ...