31 Dec 2009
Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...
11 Dec 2009
| by Anne Cassidy
The company has already held chemistry meetings with a number of UK agencies competing for the business. Unlike the Pfizer-owned Viagra, which works for a four-hour time window, Cialis can be effective for up to 36 hours. In recent years, Cialis has increased its share of the erectile dysfunction market ...
08 Dec 2009
| by Anne Cassidy
MediaCom won the business following a pitch against undisclosed agencies. The previous incumbent was John Ayling Associates, which has handled the business for the past 13 years. The account includes the media arrangements for WKD and WKD Core Apple Cider, which launched recently. Debs Carter, marketing ...
04 Dec 2009
| by Anne Cassidy
on anecdotes rather than substance, this alone may be enough to revive marketing investment, but it cannot make ...
03 Dec 2009
| by Matt Williams
and London on the campaign, as well as with Google s marketing teams in Europe and the US. Obi Felten, the head of consumer marketing EMEA at Google, made the appointment. It is the first time that Google has ...
26 Nov 2009
| by Anne Cassidy
on the evening freesheet market since the closure of London Lite this month. The other free evening title in the London market, News International s thelondonpaper, was folded in September. The Standard s move to the freesheet market followed the acquisition of a majority stake by Alexander Lebedev in February. Earlier ...
25 Nov 2009
| by Matt Williams
increased pressure from the government and commercial rivals to reduce its media market power.
20 Nov 2009
| by Hadassah Nymark
-only medicines as well as failing to hold a marketing authorisation; making misleading, irresponsible ...
17 Nov 2009
| by Staff
. Abigail Slater, the head of marketing at Metro Newspapers, said: "We've loved working with Quiet Storm ...
17 Nov 2009
LONDON - The agency appointed to lead marketing for the 2012 London Olympics has given a lukewarm