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it will be passed back into private hands. Dentsu will create an integrated campaign designed to communicate East Coast's new branding as well as advertise fare offers. Rob Payne, the acting head of marketing ...
doubled its quarterly net income from its operations, thanks in part to the rally in the world markets ...
Agencies have yet to be approached but the low-cost airline is planning to send out a request for information in the near future. The incumbent on the business, OMD, has been informed of the review. It is not known whether the agency will repitch for the account, which covers European markets including France ...
an increase in market share following a high-profile ad campaign starring the comedian Lenny Henry. Despite ...
marketing campaign for Christmas was switched from traditional printed brochures and above-the-line ads ...
The network won the business, which includes the 1.6 million UK media account, after a pitch process. Its Manchester-based agency PHD North will handle the UK account, which was previously held by Media Campaign. PHD will handle the account across 14 European markets including Germany, Spain ...
The multinational hotel company is holding a pitch between its current global roster agencies, McCann Erickson in Europe and Fallon in the US, with a view to consolidating its business into one agency network. Tom Seddon, the chief marketing officer for the InterContinental Hotels Group, is leading ...
. There is no current incumbent on the account. Instead, the authority has previously created its marketing campaigns in ...
Telegraph A Tesco boss has predicted that the market will be flat at best at Christmas for retailers ... cent and predicts a strong future in its home market. Source: Independent ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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