30 Sep 2009
| by Staff
of the market, with press and DM on 18.5 per cent 11.5 per cent respectively. Overall, ad spending fell by 3 ...
significant milestone. This is the first major market where online has overtaken television to become ...
of business models across all industries." 'Meaningless' But Lindsey Clay, Thinkbox marketing director ...
29 Sep 2009
| by Matt Williams
with the integrated marketing agency theTeam on its advertising work. It is not known whether the agency ...
The company is looking for an agency to help reposition the brand in an effort to improve awareness and sales within the UK market. A number of agencies have been contacted regarding the business ...
29 Sep 2009
| by Noel Bussey
The positioning has already launched in a few markets and will appear in the UK at the end of October. The idea ...
created the framework and tone of the ad and agencies in local markets will be asked to create work based ...
market. "Over time in the UK we've allowed the brand to become corporate and stuffy and no one had huge ...
29 Sep 2009
| by Anne Cassidy
of marketing at Global Radio, said: "We re looking forward to working with Karmarama as we continue to build ...
29 Sep 2009
| by John Tylee
challenging times as cash-strapped marketing communication companies cut budgets and industry job losses grow ...
28 Sep 2009
| by Anne Cassidy
LONDON - The CBS Outdoor UK managing director of sales and marketing, Tim Bleakley, has resigned...sales and marketing. A new position of UK operations director has been created, focusing on the London ...
28 Sep 2009
.9 billion) deal, cementing its grip on the deodorant and skin-cleansing market. Source: The wall Street ...
25 Sep 2009
| by Matt Williams
The agency won the business following a pitch against Delaney Lund Knox Warren. Richard Hayes, the marketing director of Warburtons, handled the process. Warburtons first called a review of its advertising ...
on the account for 12 years, most recently launching a 22 million marketing campaign that aimed to portray ...
25 Sep 2009
| by Anne Cassidy
LONDON - BSkyB's brand marketing director, Andy Brent, has left the broadcaster after a year...., replacing the director of communications and brand marketing, Matthew Anderson. Before his appointment ...
joining the DoH, Brent was the chief marketing officer at Burger King International. He began his career ...
25 Sep 2009
The Conservative Party has criticised the marketing activity for the Government's ID cards scheme