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Initiative launches no-cost global campaign for diabetes charity

The campaign, called The World Smiles, will appear in more than 50 markets around the world ... is partnering with media owners in all key advertising markets across the world, to run the campaign for free ... , Sajo Garc a Alcazar. The site was created by online marketing agency Ariadna. In addition, the IPG ...

Thinkbox prepares Harvey the dog TV ad for Christmas

The marketing television body will launch its Christmas ad from tomorrow (22 December). It will run until December 31. The commercial will feature across a variety of broadcast channels ... Nothing Yet'. Lindsey Clay, marketing director at Thinkbox, said: "It s wonderful to be bringing Harvey ...

Microsoft and C4 partner for TV ad break innovation

.com, Coty and Southern Comfort, creating a narrative to support its own marketing push. The deal ... , with an Orange app clearly visible. Paul Davies, director of marketing communications, Microsoft, said: "This ...

Guinness cloud pours over New York in latest TV spot

appointed Tullo Marshall Warren to handle the Guinness relationship marketing and digital engagement ...

Harvey Nichols launches satirical online video

, marketing communications director at Harvey Nichols, said: "We wanted to create a feelgood Christmas message ...

McCann Erickson and UM win £5m Tempur mattresses account

The IPG agencies won the account following a closed pitch with the full-service, Bath-based incumbent, Attinger Jack. As well as the 5m UK business, the win may include future work for markets in France, Germany and Belgium. David Attinger, managing director of Attinger Jack, said: "I ...

Gocompare treats viewers to the gift of silence at Christmas

Gocompare.com s media buying. Nick Hall, head of marketing at Gocompare.com, said: "We re giving viewers ...

Nokia launches global campaign for N8 smartphone

, global marketing director at Nokia, said: "As 1.3 billion people will wake up on Christmas morning to use ...

Greentomatocars in online and outdoor push

, inspiration and integrity and we wanted to make a film that embodied these values." Greentomatocars ...

Starcom launches carbon emissions tracker for ad campaigns

associated with their marketing spend." CarbonTrack was created and developed under the PAS 2050 guidelines ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.