Charities Aid Foundation appoints Albion to integrated account
16 Dec 2010 | by Matt Williams
and International charities, has appointed Albion to handle its integrated advertising account.
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Initiative launches no-cost global campaign for diabetes charity
22 Dec 2010 | by Katherine Levy
The campaign, called The World Smiles, will appear in more than 50 markets around the world ... is partnering with media owners in all key advertising markets across the world, to run the campaign for free ... , Sajo Garc a Alcazar. The site was created by online marketing agency Ariadna. In addition, the IPG ...
Mark Cross handed COI's media buying duties
16 Dec 2010 | by Maisie McCabe
service from 1 January 2011. Corrine Purton, former director of channel integration, left the COI ... working, part-time in the advertising and marketing industry and is expected to run a crucial, but secret ... and the coordination of cross-department marketing and communications and a decision on the COI s future is expected ...
DDB's Woodford joins Skillset
15 Dec 2010 | by Arif Durrani
to the discussion about the future of skills in our industries." Janet Hull, the IPA s director of marketing, said ...
WPP buys US DM house
09 Dec 2010 | by Ed Owen
WPP has bought US DM agency Marketing Direct for an undisclosed sum, in a deal brokered through KBM...This is the second acquisition by KBM in a month, following the purchase I-Behaviour three weeks ago. Based in St Louis, Missouri, Marketing Direct designs and executes campaigns, including agency creative and media services, primarily for the healthcare industry, and will form the foundation of KBM ...
Starcom launches carbon emissions tracker for ad campaigns
07 Dec 2010 | by Katherine Levy
associated with their marketing spend." CarbonTrack was created and developed under the PAS 2050 guidelines ...
HAT launches Big Arts Give to safeguard charity's future
02 Dec 2010 | by John Tylee
it into a more commercially orientated operation. Dare has produced a marketing campaign for the Big Arts ...
Peter Buchanan retires from COI after 16 years
02 Dec 2010 | by staff
that the United States ad market is very different to the UK s and that its council could not easily be replicated ...
D&AD names Priest and Ramsey as jury heads
24 Nov 2010 | by Matt Williams
the Integrated and Earned Media jury. Creative Social co-founder Mark Chalmers will be the foreman ...
MPs hit Cameron over child pledge
18 Nov 2010 | by Parliamentary correspondent
Eighteen MPs have signed a Commons motion urging the Government to impose a ban on "sexualised media, marketing and products aimed at or easily accessible to children under 16". The Conservative ... " and to ban marketing companies in serious breach of the rules bidding for government contracts for three ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
