03 May 2012
| by Sara Kimberley
marketing account....The charity is reviewing the business after the demise of the incumbent, Whitewater, which went into administration last month.
Whitewater had worked with the RSPCA for nine years after it picked up the account in 2003 from Rapp.
The review covers all elements of the direct marketing handled by Whitewater, from ...
26 Apr 2012
| by Sara Kimberley
Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account....The agency won the business after a competitive pitch that is understood to have been led by Simon Wallis, the company's sales and marketing director, who joined the company in 2010 from the brand's rival Papa John's.
The company's investment in direct and digital channels follows a recent statement ...
26 Apr 2012
| by Sara Kimberley
The National Trust is reviewing its direct marketing account as it looks to consolidate its
19 Apr 2012
| by Sara Kimberley
Direct Line Group is searching for an agency to handle a new direct marketing account across its...the brand's direct marketing, which will include promotional activity and new brand partnerships ...
activity.
The review follows Amanda Walker's recent appointment as the marketing director across ...
02 Apr 2012
| by Nick Batten
Mike Cavers, the former executive creative director at The Marketing Store, has resurfaced...creative director, Europe, at The Marketing Store, working across accounts including McDonald's, Britvic ...
one of the strongest data offerings in the market".
Follow Nick Batten on Twitter @NickBatten2 ...
16 Mar 2012
| by Daniel Farey-Jones
, genuinely integrated and most definitely hungry to take the work to an ever higher level."
Follow ...
16 Feb 2012
| by Sara Kimberley
SABMiller has hired Arc to handle direct marketing for Peroni Nastro Azzurro.
09 Feb 2012
| by Sara Kimberley
Domino's Pizza has kicked off a review of its digital and direct marketing account. The UK..., the company's sales and marketing director, is expected to oversee the review, having joined the company in 2010 from its rival Papa John's, where he was the director of marketing.
The search for an agency ...
.
A large proportion of Domino's marketing budget is spent on digital advertising, with nearly half ...
09 Feb 2012
| by Matthew Chapman
Chemistry and Proximity on its direct marketing creative and Iris on retail creative.
T-Mobile s direct marketing, meanwhile, is handled by TMW and Gyro.
The umbrella brand consolidated its 80 million media ...
26 Jan 2012
| by Sara Kimberley
Birds Eye, the frozen-food company, has hired Live & Breathe to its direct marketing account...., with the aim of changing consumer perception of frozen foods. It will also work across shopper marketing ...
of marketing at Birds Eye, said: "Live Breathe demonstrated an appreciation of the FMCG space. It also ...