23 May 2012
| by Sarah Shearman
of 18 and that it had therefore been targeted appropriately.
Durex rolled out it a major marketing ...
24 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Reckitt Benckiser (RB) is launching a £3.5m marketing campaign next week to support Finish Quantum...wrapper that dissolves during the dishwasher cycle.
Stefan Gaa, marketing director at RB UK, claimed ...
01 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
in global markets.
BBH also created a digital teaser campaign for Lynx Attract, coinciding ...
23 Jan 2012
| by Arif Durrani
Global Marketing Conference in March, including keynote presentations from marketing leaders at Anheuser...(ANA), claims to be the first time the world's biggest marketers will be united in the world's biggest advertising market.
The Global Marketing Conference aims to inspire showcase examples of great brand ...
a centre of marketing excellence. But with the shift in global ad spend to emerging markets, we ...
13 Oct 2011
| by Suzanne Bidlake
, it has to be Heinz.
Credits:
Project: Heinz Tomato Soup Client: Lynsey Hurst, marketing manager ...
, UK and Ireland marketing manager, bmi Brief: Flights to Belfast six daily flights from Heathrow ...
Client: Caterina Masso, senior marketing manager, Totaljobs.com Brief: Find a job, build a career ...
05 Oct 2011
| by Daniel Farey-Jones
market.
The ASA ruled the ads were misleading because they did not make clear that the "unbeatable ...
08 Jul 2011
| by Loulla-Mae Eleftheriou-Smith
The ad, created by Euro RSCG London, will run on Channel Five for six months.
It has been created to support the launch of a new product, Vanish Powerpowder, and is part of a 2.1m marketing ...
Gaa, marketing director, RB UK, said: "RB is always looking for refreshing, quirky approaches ...
05 Jul 2011
| by Sara Kimberley
. The production company was 12Foot6.
Tom Denyard, marketing manager at Unilever, said: "We expect different ...
28 Jun 2011
| by Sara Kimberley
s social media activity. Integrating the photos of Facebook users is a good fun incentive for anyone who ...
28 Jun 2011
| by Sara Kimberley
'.
Kath Clements, campaigns and marketing manager at Mooncup, said: "While most of us are constantly ...