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.com s in-house marketing team. The creative concept was developed by Si n and Chris Wilkins, and Groundglass was the production company. Nick Hall, head of marketing at Gocompare.com, said: "This advert ...
will be supported by direct marketing and digital advertising, all created by OgilvyOne. Media planning and buying has been undertaken by Carat. Sue Moore, marketing and customer development director Bupa Health ... appointed OgilvyOne to handle its digital, direct marketing, experimental, print and press activity last ...
was undertaken by Carat. Guy Hedger, marketing director, LV=, said: "The key to the advertising success rests ...
The 30-second "bugs" spot was created by JWT and follows on from HSBC's "cormorant" and "truffles" ads. It features a local Cambodian man capturing flies at night to protect his crops. He cooks the flies and sells them at his local market the next day as "tasty snacks". The voiceover explains "our ...
and B2B marketing for the Financial Times, said: "This campaign underlines the FT's commitment ...
The campaign, created by RKCR/Y R, features an animated family having difficulty keeping track of its spending, before discovering the Money Manager online tool. The family begin to realise how their money is spent, while their pet hamster runs around his gold-plated luxury cage. The integrated ...
, Gocompare.com's head of marketing, said: "Gio really is out of this world in the latest of our series ...
is by Mindshare. The campaign runs in five markets: the UK, Mexico, Canada, Australia and Argentina. ...
itself as the insurance comparison market leader....Hoban, chief marketing officer at Confused.com, said: "Confused.com was the first site to offer price ...
appeal advertising your local Indian restaurant but a global chain wanting to take market share from ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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