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London Advertising picks up ABN Amro

agency Selmore across all its print, TV, online and radio activity. Previous UK marketing from ABN Amro has included activity to support its range of "eco-market" investments created by the digital ...

Aviva hires Albion to launch online car insurance brand

. Launched last month, the service will be marketed as distinct from the main Aviva brand. It has been ... . Albion will be responsible for creating an integrated brand campaign to promote the Quote Me Happy ...

Bupa rolls out 'adaptable' insurance campaign

will be supported by direct marketing and digital advertising, all created by OgilvyOne. Media planning and buying has been undertaken by Carat. Sue Moore, marketing and customer development director Bupa Health ... appointed OgilvyOne to handle its digital, direct marketing, experimental, print and press activity last ...

All About ... Barter

. Interestingly, movers and shakers in the barter market are more than willing to concede that, a decade ago ... . In other words, this market did not always aspire to transparency. 3. These suspicions were compounded by the collapse into bankruptcy, in 2002, of one of the market's leading players, MRI International. MRI had come ...

Esure kicks off digital media agency review

, who was appointed as the head of marketing at esure in May, will lead the process. Esure appointed ... 's arrangement with its digital agency, The Unit, which creates banners and marketing activity using online ...

Aviva grateful for comic relief in turbulent times

to Aviva's global marketing director, Jan Gooding....clinched promotion to the Premier League. Gooding, Aviva's global marketing director, was happy knowing ... sponsor, which now has the chance to leverage its links with Premier League football in other markets ... significantly between markets. In some, Aviva is primarily a business-to-business operation. In others ...

Pricerunner seeks advertising agency

to handle its integrated advertising account....of the growing price comparison market. It has approached a number of unspecified agencies inviting them to pitch for the account. Pricerunner is hoping to increase awareness in a market where visitor numbers are sensitive ... campaign has finished. The broader price comparison market is dominated by the financial product ...

Santander appoints Euro RSCG

marketing strategy to help combat the public s poor perceptions of its customer service. The bank ... for an agency to handle an integrated campaign that targets wealthy customers. The work is separate to Santander ...

Isobel wins price comparison pitch

the marketing investment of the leading UK sites with a budget that will exceed 20 million. Gocompare ...

Santander calls private bank review

Santander is looking for an agency to handle the advertising and direct marketing for its private...and direct marketing business. The review comes as the bank looks to revamp its marketing strategy ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.