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Aviva has consolidated its UK business-to business-marketing duties with Bray Leino after a review...The Mission Marketing Group-owned agency's London office will manage B2B communications across all ... is understood to have retained a place on Aviva's marketing roster. Aviva started the review in January ... . Anne Filatotchev, UK marketing director at Aviva, said: "Moving to a single B2B agency will help us ...
The pitch is thought to have been called by the company s headquarters in Switzerland. Publicis Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia ... , including direct marketing and sponsorship, and its media account into Publicis in 2004. Publicis won ...
with a direct marketing agency in the past. PAA will be responsible for helping to expand the financial brand's private banking division with a big focus on loyalty marketing. Until now, the bank has relied on press and search marketing, as well as sponsorship deals, to boost its profile. Gravity ...
The agency picked up the business after a pitch process that began in March. It is thought Quiet Storm will boost Claims Direct's advertising activity over the next year to cut through the competitive compensation claims market. All Response Media continues to handle the media planning ...
and advertising for its consumer banking, global banking and markets and global commercial banking divisions. Bank of America spends the bulk of its estimated $2bn outlay on marketing in its home country. BBDO ... responsibility for Merrill Lynch Wealth Management and US Trust marketing and "will assume increased creative ...
brand and consumer platform in the UK. Yann Monnet, the UK marketing director at Orbis, said: "The ... of the most progressive financial services companies around. They recognise how ripe the financial market ...
LV=, the insurance brand, is holding a review of its digital marketing account, currently held...The appointed agency will be responsible for all of LV= s digital marketing services, including e-mail marketing, search engine optimisation, digital creative, social media and digital buying. LV=, which has a presence on social media sites such as Facebook, YouTube and Twitter, also has online forums where ...
business alongside CHI Partners, which also continues to oversee the group s direct marketing account ...
Direct Line Group is searching for an agency to handle a new direct marketing account across its...the brand's direct marketing, which will include promotional activity and new brand partnerships ... activity. The review follows Amanda Walker's recent appointment as the marketing director across ...
across affiliate marketing, social media, analytics, paid and natural search as well as conversation ... insight will help us achieve our results by adding an edge to our overall marketing mix throughout the digital marketing space." Ben Wood, managing director of iProspect, said: "This win shows the depth ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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