Nissan launches first short film
30 Mar 2012 | by Sara Kimberley
's efforts to ramp up its advertising in emerging markets. Last year, Bollywood fans were given ...
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Campaign Viral Chart: P&G holds strong as Thinkbox debuts
11 May 2012 | by Ben Hall
Newman' by INITIALS Marketing 4,354 shares this week All time: 47,408 shares ...
Autoglass casts Facebook competition winner in TV ad
04 Jan 2012 | by Sara Kimberley
was judged by the Autoglass marketing team. Tim Craig was the creative director on the ad, working alongside creative Ben Fairman. Outlook was the production company. David Meliveo, marketing director ...
Porsche kicks off digital agency hunt
26 May 2011 | by Campaign staff
marketing campaign....Agencies have been contacted directly by Porsche's marketing department and initial meetings ... to the market earlier this year. Porsche has previously shied away from investing in digital advertising activity, instead focusing the bulk of its marketing budget on press and direct marketing campaigns. ...
Ford brings spokespuppet campaign to the UK
15 Apr 2011 | by Sarah Shearman
, such as Westminster. Last month, Ford kicked off a 4m integrated campaign , featuring a TV ad created by Ogilvy ...
Mini in search for UK digital agency
24 Mar 2011 | by Anne Cassidy
Lida, which handles direct marketing activity for Mini, has also created some digital work ... retained Lida to its eCRM and direct marketing account after a pitch against Partners Andrews Aldridge and Rapp. Last year, BMW held a UK advertising and direct marketing review for its main brand. Engine ...
Nissan Juke readies Rocks campaign
02 Mar 2011 | by Ed Owen
will be produced by Somethin' Else, commissioned by OMD, and tailored to specific European markets. It has been ...
Honda launches digital activity for 'Unpredictable Life' campaign
02 Mar 2011 | by Ed Owen
, across 27 markets, for its Jazz marque..... Territories will be able to adapt the site for local markets. Potential customers can examine the Honda ...
Greentomatocars in online and outdoor push
07 Dec 2010 | by Sara Kimberley
, inspiration and integrity and we wanted to make a film that embodied these values." Greentomatocars ...
Toyota launches digital campaign for Auris model
05 Oct 2010 | by Mark Banham
. John Thomson, marketing director for Toyota, said: "The latest advertising film for the Toyota Auris ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
