Click 
to remove filters
in June looks at beefing up controls on marketing to children, in an attempt to head off the threat ... on the commercialisation and sexualisation of childhood, which recommended a series of curbs on the marketing and media ...
It has appointed Greenlight, the search-marketing agency, alongside We Are Social, the social media agency, to work together to create a digital marketing strategy incorporating search and social ... advertising account , having previously created most of its marketing in-house. ...
meaningful and relevant way," explained Kelly Lee Benko, vice-president of marketing at DKNY Jeans ... in October 2011, launching a digitally integrated campaign entitled Room 303 - Unlock the Secrets for DKNY ...
, marketing communications director at Harvey Nichols, said: "We wanted to create a feelgood Christmas message ...
of the Year winner will be chosen by the general public. While a judging panel of marketing experts ... , marketing director, Ford of Great Britain; Richard Huntington, director of strategy, Saatchi Saatchi ...
, Foot Locker European marketing director, said: "This is a unique marketing campaign. Its strength is in its integration across all aspects of the consumer experience from retail, to digital, to advertising ...
to assist its expansion into foreign markets....The retailer's UK marketing will continue to be handled in-house, but the brand has confirmed ... markets are 'culturally specific'. It is unclear at present what the retailer's marketing budget ... marketing drive to date , following a 6m investment from Balderton Capital. In the UK, My-wardrobe plans ...
. Claire Harper, marketing director at Mamas Papas, said: "Mullen has the experience, capability ... and confidence. "PR and social media will be at the heart of our marketing strategy." Sheila Leyne ...
, kicked off its World Cup marketing activity with an ad starring world player of the year Lionel Messi ...
, managing director, O2 Media Howard Scott , digital marketing director, Sequence Matt Dyke , founding ... to take on big marketing. One thing was clear: here is a sector that is intent on shrugging off the preconceptions of other marketers and ploughing its own furrow. As is customary at these affairs ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
