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Beiersdorf kicks off £110m pan-Euro media review

in its home market of Germany, where OMD was also the incumbent. The UK spend on the account is 23m ...

Luxottica holds pitch for global media account

It is understood that Luxottica would like to hire a single global agency but could appoint a roster of agencies if one shop is not able to meet all its business requirements. Luxottica currently works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...

Liam Gallagher's Pretty Green brand hires Holler

Holler will be responsible for expanding the brand by repositioning it in the market, with the aim of attracting new customers as well as retaining existing ones. The agency, which is part of Leo Burnett Group, will act as Pretty Green's lead shop alongside Neighbour, the branding and design specialist ...

Warehouse begins advertising pitch

launched in January and aimed to get women to reappraise its fashion credentials. The integrated ... -commerce, as its marketing director in February. ...

Kitcatt Nohr Digitas wins Puma Social

and Syrup New York. Terence Parris, the head of marketing for Puma Teamsport, said: "We were really ...

Grazia releases bespoke edition to celebrate London Fashion Week

have with their audiences through Bauer's influential brands." Stephen Gater, consumer marketing ...

Triumph International seeks agency for global relaunch

The brand, which has its headquarters in Switzerland, is holding meetings with agencies and inviting them to pitch for the business, which initially involves the creation of a global campaign. Triumph is hoping to raise its profile as it aims to take market share from lingerie rivals ...

Asics appoints 180 Amsterdam as global ad agency

, the senior general manager, global sales and marketing division, at Asics, said: "180 really understands ...

Levi's appoints Wunderman as first global digital agency

languages via digital, print, outdoor, film, TV, in-store and internal marketing communications. However ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.