24 May 2012
| by Nick Batten
in its home market of Germany, where OMD was also the incumbent.
The UK spend on the account is 23m ...
17 May 2012
| by Maisie McCabe
It is understood that Luxottica would like to hire a single global agency but could appoint a roster of agencies if one shop is not able to meet all its business requirements.
Luxottica currently works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...
03 May 2012
| by Anne Cassidy
Holler will be responsible for expanding the brand by repositioning it in the market, with the aim of attracting new customers as well as retaining existing ones.
The agency, which is part of Leo Burnett Group, will act as Pretty Green's lead shop alongside Neighbour, the branding and design specialist ...
12 Apr 2012
| by Anne Cassidy
launched in January and aimed to get women to reappraise its fashion credentials.
The integrated ...
-commerce, as its marketing director in February. ...
22 Mar 2012
| by Sara Kimberley
and Syrup New York.
Terence Parris, the head of marketing for Puma Teamsport, said: "We were really ...
21 Feb 2012
| by Nick Batten
have with their audiences through Bauer's influential brands."
Stephen Gater, consumer marketing ...
26 Jan 2012
| by Anne Cassidy
The brand, which has its headquarters in Switzerland, is holding meetings with agencies and inviting them to pitch for the business, which initially involves the creation of a global campaign.
Triumph is hoping to raise its profile as it aims to take market share from lingerie rivals ...
12 Jan 2012
| by Anne Cassidy
, the senior general manager, global sales and marketing division, at Asics, said: "180 really understands ...
05 Jan 2012
| by Sara Kimberley
languages via digital, print, outdoor, film, TV, in-store and internal marketing communications.
However ...