Asics appoints 180 Amsterdam as global ad agency
12 Jan 2012 | by Anne Cassidy
, the senior general manager, global sales and marketing division, at Asics, said: "180 really understands ...
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Triumph International seeks agency for global relaunch
26 Jan 2012 | by Anne Cassidy
The brand, which has its headquarters in Switzerland, is holding meetings with agencies and inviting them to pitch for the business, which initially involves the creation of a global campaign. Triumph is hoping to raise its profile as it aims to take market share from lingerie rivals ...
Levi's appoints Wunderman as first global digital agency
05 Jan 2012 | by Sara Kimberley
languages via digital, print, outdoor, film, TV, in-store and internal marketing communications. However ...
Adidas calls pan-Euro pitch for Foot Locker Originals campaign
17 Nov 2011 | by Jeremy Lee
of the 4 billion market. Nike has an 18 per cent share. ...
Ugg to review media in European markets
27 Oct 2011 | by Katherine Levy
to handle its media business in its most active European markets. Ugg, which is owned by Decker, hopes ... respectively, ahead of its first multimedia marketing campaign for its men's line. ...
Asics kicks off £50m global pitch
27 Oct 2011 | by Anne Cassidy
and financial" differences. Recent marketing activity for Asics includes a global campaign, with the tagline ...
Burberry in talks with digital shops
20 Oct 2011 | by Matt Williams
agencies on other elements of its marketing business. These include Bartle Bogle Hegarty, which was appointed in August 2009 as a strategic marketing partner to help integrate the brand's global ...
Forget catwalks - This is how to get boys into fashion
20 Oct 2011 | by Dominic Goldman and Marcel Kornblum
tailored to different browsers, including Safari for iOS. A full-featured CMS and integration with the prelaunch Asos API allowed full product management and integrated e-commerce functionality from directly ...
New business leagues (7 October 2011)
07 Oct 2011
Each week Campaign publishes the agency new business rankings across the creative, media, digital and direct marketing sectors. The attached table ranks agencies according to how much business they bring in as well as any accounts they loose. It shows the cumulative totals for new business wins during the year ...
Cheethambell JWT wins £5 million Bhs account
01 Sep 2011 | by Ian Darby
with the pitch process, following the departure of Arcadia s marketing director, Alison Jones, to join Marks ...
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