Mysinglefriend.com seeks first ad agency
10 May 2012 | by Jeremy Lee
some changes in the online dating market. In February, Zoosk announced that it was seeking to reduce ...
Search results for Integrated Marketing
Search filters:
By Publication
- Campaign
By Industry Sector
-
Media / Entertainment
Click 
to remove filters
Add Search Filters:
By Date
By Channel
- Ad campaign (274)
- Agency (522)
- Digital marketing (1508)
- Direct Marketing (314)
- Marketing (7284)
- More...
- Media (3571)
- New Business (195)
- Public Relations (76)
- Research & Data (102)
- Less...
By Industry Sector
- Ambient / Outdoor (71)
- Arts and culture (1)
- Betting (8)
- Broadband / Telecoms (33)
- Cinema (33)
- More...
ITV charges a premium for Britain's Got Talent ad spots
10 May 2012 | by Maisie McCabe
was in line with the market. The broadcaster indicated that it expects to outperform a "broadly flat" TV ad market in the first half of the year with a 3 per cent year-on-year rise, based on a flat April ...
The Guardian reviews direct marketing account
10 May 2012 | by Sara Kimberley
Guardian News & Media is reviewing the direct marketing account for The Guardian....The review follows The Guardian s investment in a new direct marketing team that is responsible for maintaining and building the newspaper s relationship with its readers. It has contacted agencies directly. MRM Meteorite currently handles The Guardian s strategic planning, subscriber products, subscriber ...
Vodafone hunts agency for global sponsorship pitch
10 May 2012 | by Maisie McCabe
It has held initial meetings with media, sponsorship and integrated agencies in a process that is being handled by Creativebrief. The chosen agency will be charged with helping to find an opportunity ... large sponsorship portfolio across the group. We regularly keep in touch with market developments ...
Double Standards - How is performance marketing helping digital?
10 May 2012
performance marketing experts....BARRY LEE - MANAGING DIRECTOR, PERFORMICS - How can performance marketing enable clients ... marketing is simply an extension of media planning, which has always been focused on reaching the right consumer at the right time, irrespective of the channel the consumer is using. What performance marketing ...
One publishing chief who still believes in print
10 May 2012
't replicate this." Hearst has been a big player in the international market for decades. The first ... that it is interpreted varies depending on the market. He explains: "Ultimately, we are trying to help young women ... than 100 markets and claims to have a global readership in excess of 100 million. In March, Cosmo ...
All about ... The future of BSkyB
10 May 2012
leaders who have defined the market or stayed ahead of the competition in broadcast rights, technology development, advertising, marketing and consumer service provision over the last 20 years. A change ... , The Times) damages the market as a whole. The sector has entered a shockingly self-abusive phase. ...
Do media plans need mags?
10 May 2012
Media, isn't so sure. He says there's a perception that the PPA has been less effective at marketing ...
Innovation at the speed of thought
10 May 2012
care enough to download your beta offering and tell you how to make it better beat any old-time market ...
Paddy Power courts controversy from YouTube 'fun police'
08 May 2012 | by Matthew Chapman
Paddy Power is continuing to court controversy with its marketing activity with a YouTube ad
Additional Information
Campaign Jobs
- CRM Manager - Top Gaming Company - up to £40k Digital Gurus £30000 - £40000 per annum, London
- iPhone developer/Android dev Digital Gurus £50000 - £50001 per annum + NEG. FLEX DOE, London
- Digital Planning Director - global consumer technology powerhouse account round8 up to £90,000 depending on experience, Central London
- Conceptual Copywriter Digital Gurus €50000 - €55000 per annum, Amsterdam
- Online Marketing Manager - PPC Propel £35000 - £45000 per annum + bonus, equity and full benefits, Maidstone
Highest rated
Most viewed
- Campaign Viral Chart: Nike interactive ad nets first place
- Mindshare retains Unilever media buying in the US
- Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
- National Trust launches Wallace and Gromit ads
- Kellogg's Rice Krispies Squares launches 3D ad
- Co-op appoints Leo Burnett to £50m ad account
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
