Search results for Integrated Marketing

Showing 1 - 10 of 131 results

Sort results by: date | relevance

1 2 3 4 5 ...
Next »

Search filters:

By Publication

  • Campaign Remove publication filter

By Channel

  • Direct Marketing Remove filter

By Industry Sector

  • Retail Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Industry Sector

By Media

MRM Meteorite wins Vauxhall DM brief

12 Jan 2012 | by Sara Kimberley

General Motors UK has appointed MRM Meteorite to handle the Vauxhall Motors direct marketing

PAA snares Wickes digital and DM task

24 Feb 2011 | by Sara Kimberley

for handling the digital and direct marketing activity for the brand, focusing mainly on promoting ...

Wickes seeks shop for CRM business

27 Jan 2011 | by Matt Williams

A number of agencies have already been in discussions with the company regarding the account, and pitches are due to take place later this month. The successful agency will be responsible for handling digital and direct marketing activity for the brand, focusing predominantly on promoting and improving ...

Superdrug hunts shop for reward scheme launch

25 Jan 2011 | by Daniel Farey-Jones

scheme. Dan Jarvis, Superdrug head of marketing, said: "We are looking for a fully integrated CRM ... operates more than 9,000 stores in 33 markets worldwide. AS Watson already has more than 35 million ...

Fashion site My-Wardrobe on the hunt for digital agencies

14 Jul 2010 | by Joe Thomas

to assist its expansion into foreign markets....The retailer's UK marketing will continue to be handled in-house, but the brand has confirmed ... markets are 'culturally specific'. It is unclear at present what the retailer's marketing budget ... marketing drive to date , following a 6m investment from Balderton Capital. In the UK, My-wardrobe plans ...

What Next in Digital?

28 Jun 2010 | by Suzanne Bidlake

, managing director, O2 Media Howard Scott , digital marketing director, Sequence Matt Dyke , founding ... to take on big marketing. One thing was clear: here is a sector that is intent on shrugging off the preconceptions of other marketers and ploughing its own furrow. As is customary at these affairs ...

Unleash the power of production

25 Jun 2010 | by Ivan Skoric, TSL Digital

Ideas can't be rushed through in digital, but with a little thought, idea and brand integrity can...consumers, influencers or buyers; the marketing opportunity is intoxicating but the surge in the type ... integrity. The responsibility on agencies, as a result, is magnified. Unfortunately, despite the increase ... , the production mechanism, tools and technologies used and activation in market means the playing field ...

Not rules, but tools

25 Jun 2010 | by Annette King and Emma de la Fosse, OgilvyOne London

Imagine how powerful the reams of data that digital marketing generates could be if made available...'s essentially a direct marketer's approach applied to the eradication of poverty. Central to her approach ... of practice - testing, incentives, controls and so forth - was often seen by marketers as direct marketing ... promising routes to end world hunger. Duflo has discovered what most direct marketers instinctively ...

The Social Experience Economy

25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk

Don't look now, but the wheels for the next era for digital marketing are already in motion. A ... Graph, a new suite of application programming interfaces and tools that enable brands to integrate ... for brands to create compelling social experiences. We've identified three types: marketing, shopping ...

The art of serial brand arson

25 Jun 2010 | by James Devon and Graham Kerr, MBA

). Of course, our digitally fuelled landscape means that we can apply this type of thinking to marketing. Over ... 's going to gain traction and spawn the birth of the next big thing (I know it's not marketing but "Charlie ... ? It sounds a whole lot like "integration" to us. Which is why we're not planning to throw the baby out ...

1 2 3 4 5 ...
Next »
 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group