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Daily Diary - Picture Gallery: Best Awards

02 Mar 2012

Revellers were out in force at last night's Marketing Agencies Association (MAA) Best Awards held...The Best Awards, which champion the very finest in cutting edge integrated and inspiring marketing agency work, was hosted by playful comedian and former Billington Cartmell copywriter, Russell Kane, who gently mocked his former industry. Communications manager Leila Williams did her best to crack a tough ...

Picture Gallery: The ANNAs

26 Jan 2012

(Wednesday), run by the Newspaper Marketing Agency (NMA).

Mexico Today launches ads to entice European travellers

16 Nov 2011 | by Loulla-Mae Eleftheriou-Smith

for Mexico. The country's tourism board claims it accounts for approximately 5.5% of Mexico s visitor market ...

Big awards 2011: The Gold Winners in pictures

27 Oct 2011

interactive, film, direct, radio, print, outdoor and integrated. I'd had the pleasure of sitting in on all ... and integrated entries were once again both rich and varied. TV seems to be in positively rude health. Outdoor ... Partnership Brand: Home Director of marketing: Craig Inglis Marketing manager: Anna Braithwaite Agency ...

UKTV unveils Really campaign

01 Aug 2011 | by Maisie McCabe

UKTV has launched a seven-figure marketing campaign to support the arrival tomorrow (2 August...of network marketing at UKTV, said: "Really is one of those brands that gets people talking, whether ... couldn't make up." Marketing revealed Really was to join the Freeview platform in June ...

M&C Saatchi produces movie to promote Havana Club

06 Jul 2011 | by Ben Bold

, Havana Club's international marketing director, said: "Havana Club is known as the genuine inheritor ... natural platform to talk about the brand across many markets and through these seven short movies ... Club rum. He said: "Producing a film offers far wider marketing opportunities. It allowed us to use ...

The making of Jam: the social specialist has spread well under Engine

21 Jun 2011 | by Arif Durrani

how hard-nosed administrators can be. In a week that sent shockwaves through the media and marketing ... on the web. We have invested in Mobile and have a brilliant team who explore location based marketing ... -exec director of MediaEquals Cognitive Match, as well as contributor to Marketing magazine. David Pattison ...

Aviva campaign offers customers five minutes of fame

04 Oct 2010 | by Sara Kimberley

feature in the campaign. Amanda Mackenzie, Aviva chief marketing officer, said: "We know insurance isn ...

Kinsale Shark Advertising Awards

24 Sep 2010 | by Staff

" INTERNATIONAL INTEGRATED CAMPAIGN Bronze BETC Euro RSCG for "Roller babies" Silver Abbot Mead Vickers ... , banner tournament" DIGITAL FRESH THINKING INTEGRATION Integration Bronze Abbot Mead ... museum" Mobile Marketing Silver Leo Burnett Limited for "Hidden sound campaign" DIGITAL - WORLD ...

Krispy Kreme to run first above-the-line work

22 Sep 2010 | by Daniel Farey-Jones

, the company has relied on point of sale, digital and PR activity. Katie de Souza, head of marketing ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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