-European integrated marketing project worth £4m....s flagship brand, Jim Beam. The work will include a number of on- and off-trade promotional marketing campaigns to run across Jim Beam s key markets, including the UK, Germany and Spain. While the central campaign will be orchestrated out of Proximity London, it will be adapted for continental European markets ...
The Financial Times has today launched an integrated marketing and advertising campaign to promote...and Victoria, and the series will also be promoted through point-of-sale marketing. Caroline Halliwell, director of brand and business-to-business marketing at the FT, said: "The global economy is changing ...
National Geographic channel, part owned by News Corporation, has launched a £500,000 integrated...interaction and a migration-themed game. Marc Ollington, marketing director for Fox International Channels UK ...
LONDON - Integrated marketing agency iris is launching a talent recruitment programme
LONDON - Virgin Media has shifted its entire advertising, digital and direct marketing account...marketing since 2006. Spike was appointed to the digital account in April 2009. The brand called a pitch for the business in February as it explored the benefits of integrating its advertising, direct marketing ... An integrated offering from the sister agencies won the business on Tuesday after a pitch against ...
up" and "integrate with other disciplines," according to the category's jury....and disciplines. He noted an element of "isolationism" in the industry and the need to "begin integrating in a ... that when it came to marketing themselves for awards, ad agencies were "better at packaging" than PR ...
LONDON - Crisis, the UK homelessness charity, is looking for an agency to handle its integrated
TMW has created a direct and digital campaign for Unilever's Bertolli spread, based on the theme 'Passion makes perfect', with the aim of increasing awareness of the product and loyalty among core buyers.
in this year's Cannes Lions Titanium & Integrated category.
Phones 4u's marketing director, Russell Braterman, has used clever tactics from free Bones 4u...u to reach its customers, mobile marketing isn't one of them. Even print and posters figure only to a limited extent on the marketing director's media schedule because that not where our audience is ... profitable niche in what is a mature and highly competitive market. The company, which claims to be the UK ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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