31 May 2012
Each week, Campaign publishes the agency new-business leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any ...
on Campaign and Brand Republic, or view the "new-business league" page on Brand Republic . ...
31 May 2012
| by Maisie McCabe
Research, but left in April after a cost-cutting exercise. Before that, he spent a year as the integration ...
last year, announced plans to test the possible integration of TV viewing through PCs and laptops ...
31 May 2012
Goviral evaluates the latest viral campaign from Foot Locker, with "ones to watch" from Samsung...continues its ‘17 make-up songs’ campaign, which features new bands and solo artists creating music ...
30 May 2012
| by Loulla-Mae Eleftheriou-Smith
Olympic traffic."
VisitBritain launched its first global ad campaign in a decade last June ...
started with a 'You're Invited' campaign featuring prominent Brits Judi Dench, Dev Patel, Twiggy, Rupert ...
.
This then became pulled into the Department for Culture, Media and Sport's (DCMS) 'Great' campaign, which gave a ...
30 May 2012
| by Matthew Chapman
its biggest marketing campaign to date. RIM s global ad agency Abbot Mead Vickers is currently developing the BlackBerry 10 campaign.
Earlier this month, the company brought in former LightSquared ...
campaign.
It also poached Kristian Tear from Sony Mobile to act as its chief operating officer ...
30 May 2012
| by Arif Durrani and Ben Hall
in October 2011 as part of a 5m campaign were "unlikely to cause serious or widespread offence ...
advertising".
He said the campaign had been "extremely well received by a large audience who recognise ...
29 May 2012
| by Rosie Merrell
a 'last chance to see' advertising boost to their campaigns directly in the space where shoppers ...
provide a valuable visual stimulus for campaigns to which overseas visitors may not have been exposed ...
specifically at the shopping centre environment, our findings have discovered that mall campaigns can ...
28 May 2012
| by John Stoneman and Denise Turner
the planning and buying components, brands can improve brand recognition and campaign effectiveness ...
information such as location data to develop contextually aware campaigns, exploiting the specialised ...
25 May 2012
| by Maisie McCabe
great opportunity for outdoor advertising to provide consumers with engaging and interactive campaigns ...
24 May 2012
Unruly evaluates the latest viral campaign from Volkswagen, with "ones to watch" from Hovis, T...Universal appeal...could be a huge online hit
7 / 10
Just when you thought it was safe to set aside the tissues after being put through the emotional wringer by Procter Gamble s Best job Olympic campaign, along comes another ad that is sure to put a dent in even ...