30 May 2012
| by Daniel Farey-Jones
Adam & Eve's Save the Children campaign took the Grand Prix at the Thinkbox TV Planning Awards 2012...for Virgin Media s TiVo set-top box won the best use of TV in an integrated campaign category. The judges ...
Adam Eve s Save the Children campaign, which also won the best use of sponsorship or content ...
, with all judges agreeing that the planning amplified the creative. Goodstuff s Ann Summers campaign ...
30 May 2012
| by Matt Cartmell
embarking on an ongoing consumer behavioural change campaign.
The brief will include a mix of media ...
impressed with Citizen's approach to consumer behavioural change campaigns plus their unique evaluation ...
30 May 2012
| by Matthew Chapman
Sainsbury's "summer to remember" push comes two months after M S launched an ad campaign that carried the strapline "On your Marks for a summer to remember" .
M S used the campaign, which ...
.
The retailer is currently running an ad campaign that features a boy having a great weekend at his own Jubilee ...
30 May 2012
fly. To serve" campaign for the US market.
30 May 2012
| by Loulla-Mae Eleftheriou-Smith
Olympic traffic."
VisitBritain launched its first global ad campaign in a decade last June ...
started with a 'You're Invited' campaign featuring prominent Brits Judi Dench, Dev Patel, Twiggy, Rupert ...
.
This then became pulled into the Department for Culture, Media and Sport's (DCMS) 'Great' campaign, which gave a ...
30 May 2012
| by Mike Fletcher
and audio-recognition app Shazam last month, to offer second-screen extensions for its on-air campaigns ...
30 May 2012
| by Daniel Farey-Jones
is not reflecting reality," he told Campaign.
Omnicom increased the total package for its chief executive John ...
30 May 2012
information on the BMW Golden campaign, where you take a picture and you can win tickets for the Olympics ...
... [call-handler reads directly from the release detailing the campaign].
Mktg Oh, I was going to ask ...
30 May 2012
marketing campaign?
Tango's Ray Gardner 'St George' spot is probably the greatest TV ad ever created ...
30 May 2012
| by Matthew Chapman
also been integrated into Music Hub so that users can share music with friends who have Music Hub ...