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Tesco has launched a TV campaign to highlight the supermarket's promotions for the Queen's Diamond...The two ads are a humorous tribute to 50s-style advertising. Both were shot in black and white with that era's grainy film quality and outfits. The first ad is a 30-second film and the second lasts 20 seconds. The TV campaign is also supported with press and radio ...
an integrated campaign to celebrate the Diamond Jubilee, encompassing targeted outdoor and digital advertising, as well as TV activity. The campaign uses the tagline "Bring on the Jubilicious weekend!" and branded ... . As part of the campaign, Work Club, an Old El Paso roster agency, produced the outdoor ads. In the past ...
embarking on an ongoing consumer behavioural change campaign. The brief will include a mix of media ... impressed with Citizen's approach to consumer behavioural change campaigns plus their unique evaluation ...
to the Frubes characters, and did not consider it offensive, adding the strapline had become an integral part ...
intended", to support its new cooked ham variant in a marketing campaign that will focus on the brand...The campaign will launch on June 4 and centre on a TV ad created by Quiet Storm. It will be accompanied by outdoor advertising. The ad features a young male farmer strolling naked through a rural ... -changing for the ham market." In addition to the TV ad, the campaign will feature a sampling campaign running across ...
less prominently in this campaign, with actors taking a more central role. The ads, by agency Dare ... Global Beverages, the decision to "evolve" the campaign was motivated by a desire to "better ... in more house-holds in the UK than any other tea brand. [This campaign will] help ensure we remain front ...
. Earlier this year, Kellogg was the subject of a complaint from the Children s Food Campaign over its Krave ... paid $2.7bn for Procter Gamble s crisps brand Pringles and is now working on "extensive integration ...
A campaign to promote McVitie's cakes as a summer snack of choice has been handed to Brazen....The Bring Out The Cake marketing and PR campaign will promote brands such as Jamaica Ginger Cake ... our campaign with a mix of creative ideas and news that we feel will really grab the media s attention ... of the planned activity to ensure cut-through in what s going to be a noisy period. Our campaign will aim ...
Mars has rolled out a British-themed campaign to support the launch of its special edition red
's Rocky Road variant. The campaign marks a continuation of Kellogg's 'It All Lies' campaign and claims ... trailers of the new 'Men in Black' film. Kellogg's has big ambitions for the campaign. It believes ... on the campaign were Lewis Raven Adam King. Follow John Reynolds on Twitter @johnreynolds10 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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