Starcom appoints Benoit to head Procter & Gamble account
07 Mar 2011 | by Mark Banham
substantial further investment in digital, technology, data and research. "In Geraud we have a very rare ...
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Media Bitch's Diary 24 June
24 Jun 2011 | by Media Bitch
Claudine, you're (not quite) hired While others have been at the Cannes Lions Festival of Creativity sipping ros on The Croisette, Bitch hears that a certain Ms Claudine Collins , MediaCom's managing partner and joint head of investment has been batting back at least one hosting offer on a ...
United Business Media takes £19m hit on The Publican
01 Mar 2011 | by Mark Banham
broadly flat operating profit of 171.8m "reflecting higher investment in new product development, sales and IT." David Levin, UBM's chief executive officer, said: "We are investing in our people, our ...
My Media Week: Jason Dormieux
01 Mar 2011 | by Hayley Pinkerfield
and product perspective. It's interesting to hear how digital investment is rapidly accelerating in Slovakia ...
MAGAZINE ABCs: Loaded drops 26.3% as men's lifestyle freefalls
12 Aug 2010 | by Mark Banham
. Stuff s performance is testament to a confident editorial product and continued investment in innovation ...
MediaCom expands presence in Middle East
28 Jun 2010 | by Mark Banham
or two making it strategically important for our global operation and a focus for further investment ...
Initiative hires Bentall to boost direct offering
27 May 2010 | by Mark Banham
additional return on investment for our existing clients." ...
PPA Conference 2010: Bauer shifts away from ad-funded models for online brands
29 Apr 2010 | by John Reynolds
LONDON - Bauer Media, publisher of Heat, Grazia and Empire, is unlikely to invest in "pure...Andrea Kilbourne, digital director of Bauer's lifestyle division and managing director of its mobile operations, said that future digital investments at Bauer "need to show revenue diversification ... " and that it would "not be investing in pure advertising model sites in the future". The panel were also questioined ...
Bing launches in UK today
13 Nov 2009 | by Sara Kimberley
making a "significant" investment in launching an integrated campaign to promote the search engine ...
Rio Ferdinand's magazine kicks off in style
06 May 2009 | by Carl Read
. In the current economic climate, advertisers stick to what they know or move budgets to return-on-investment ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
