Novell calls pitch for comms efficiency
08 Apr 2005 | by Tom Williams
the countries from which we derive the bulk of our revenue get the bulk of our PR investment'. She added ...
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News analysis: The PC 'bad boy' shows soft side
13 May 2005
Corporation with $1,000 of investment capital - 1987: Opens UK subsidiary - 1988: IPO of 3.5 million ...
Swedish IT sector looks for support from a UK agency
28 Feb 2003
A campaign aimed at boosting inward investment in Sweden's IT sector is on the hunt for UK PR.... The project - along with the tender process - was initiated by Invest in Sweden, a government body which ... already shown an interest - is next week, and the tender process is being co-ordinated by Invest in Sweden ...
INTERNATIONAL: PR.iority wins Oracle's Malaysia brief
18 Oct 2002 | by LEITHEN FRANCIS and OLIVIA TOTH
invest in building relationships,' she added. PR.iority associate Kuna-lan Chakracarthy and account ...
BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success
09 Aug 2002 | by MARY COWLETT
the expansion of its 30,000-strong restaurant chain and invested in new products, improved customer service ... . This summer, McDonald's invested heavily in supporting its $31m official sponsorship of the football World Cup ...
INTERNATIONAL: Computer firms lose out in public perception poll
05 Jul 2002 | by JULIA HOOD
investment-banking scandals,' Foss said. 'In a downturn, banks tend to readjust their sights away from investment revenues and focus instead on volume business on retail. This strategy seems to be meeting ...
INTERNATIONAL: Chase's Finn is named V-P of worldwide PR at Oracle
26 Oct 2001 | by JULIA HOOD
with internet incubator Avanti Partners - a recently rebranded UK-based internet investment fund ...
ANALYSIS: Microsoft reveals PR strategy for XP. As software giant Microsoft gears up for its biggest product launch in years, marketing director Oliver Roll outlines the company's PR strategy to Chris Scott
26 Oct 2001 | by CHRIS SCOTT
danger that the brand gets invested in less: we're investing more as there are positive effects ...
B-M and Unysen launch joint arm
11 May 2001 | by JOE LEPPER
's flagship product is called the Investment Dashboard, an online investment relations tool. B-M UK ...
TECHNOLOGY: Wired to the future - PRWeek asks leading lights how they see the fastest growing sector in PR shaping up
09 Feb 2001
developments.' Investment in training will be a key factor in agency survival, he thinks: 'I see ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
