22 Apr 2009
Grey has created a cross-media campaign for online bingo gaming site 888.com in order to attract a...The combination of 30 and 60-second spots features wannabe pop star Lucy on her rise from bingo star to superstar. The campaign aims to inject a little glamour into a game long associate with old ladies playing bingo in their town hall on a Wednesday night. ...
14 Sep 2010
The ad is the first created by Beta since the agency won the account following a pitch in July last year. Windsor stars as the "Queen of Bingo" in the spot, holding court as people play the game in an old-school bingo hall. The first ad will break during Coronation Street on Friday, just 15 minutes ...
22 Jul 2009
| by Matt Williams
to handle the integrated advertising account for its JackpotJoy Bingo business....work on creating campaigns that aim to encourage new players to visit the JackpotJoy Bingo site, raising awareness of the variety of games on offer. Launched in 2002, JackpotJoy Bingo has quickly ...
such as Deal Or No Deal , The Price Is Right and Family Fortunes , to go alongside its regular bingo ...
12 Jan 2012
| by Anne Cassidy
, the online gaming and bingo site.
13 Oct 2011
| by Matt Williams
Jackpotjoy, the online gaming and bingo site, is looking for an agency to handle its £5 million...the former EastEnders star Barbara Windsor.
The initial TV ad saw Windsor play the "Queen of Bingo", holding court over a game of bingo in a lavish hall.
Lee Fenton, the chief operating officer ...
01 Feb 2011
| by Steve Grime
'Queen Babs' is perfect casting in bingo website's Christmas message to British women, writes Steve...Skip to full top 20 table
She was the Queen of Carry On, then Queen of the Old Vic - the EastEnders' pub not the theatre - and now she's been crowned the nation's Queen of Bingo.
'Er Right Royal ...
to Jackpotjoy. It already boasts a DD presence in online bingo, with more than 25% of a 1bn market and I reckon ...
24 Jun 2009
| by Jane Bainbridge
Traditional bingo halls are struggling as a result of the smoking ban, the recession...ladies, 88; clickety-click, 66; dancing queen, 17 - the catchphrases of bingo-calling have made their way ...
by the combined effect of the smoking ban and the rise of online gambling. A high proportion of bingo ...
and 2009, revenue fell by 26% and admissions by 22%, according to Mintel. Last year, bingo clubs attracted ...
15 May 2009
when volunteering his services as caller in an agency bingo evening. And doing it, for some...Apparently, his cross-dressing went down a treat but Diary would like to
warn all the amorous men out there who are lusting over this bingo babe
that he's happily married. ...
15 Apr 2009
LONDON - Will Awdry, creative partner at Ogilvy, reviews the Wink Bingo commercial, which had...suited to these weird times Ooh, we love a soft target, we ad people. At first glance, Wink Bingo ...
, this is the National Lottery For The Rest Of Us. This is the good cause' of Wink Bingo. I suspect some strategist ...
Bingo to be a dashing character in a classic comedy caper of the old school. I'd wondered about other ...
03 Jan 2007
| by by Joanna Bowery
will be hit harder than others, and bingo in
particular could be faced with a major slump in trade. Since ...
% and seven venues have closed. Bingo Association marketing and communications director Steve Baldwin ...
of bingo halls, reported in a
trading statement last month that business had been stunted ...