ASA slams William Hill bingo ad
28 May 2008 | by John Tylee
LONDON - William Hill has been told it must change a TV commercial promoting online bingo after
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Gala Bingo signs up to Nectar scheme
19 Mar 2007 | by Daniel Farey-Jones
LONDON - Gala Bingo has joined the Nectar loyalty scheme in a move that will let its 1.5m members...It is claimed to be the first long-time loyalty scheme for bingo players and will run for three years. Gala members will be able to earn Nectar points by swiping their Gala card on entering any of Gala s 170 clubs. Gala will tell its top 400,000 members first about the tie-up to encourage them ...
Review - Marketing and advertising news in the week’s press
28 Mar 1997 | by GENERAL RELEASE, ADWEEK, SUNDAY EXPRESS
Bingo operators will be able to advertise on TV and radio from 19 April, after Parliament...Bingo operators will be able to advertise on TV and radio from 19 April, after Parliament unexpectedly rushed through new gambling deregulation measures covering casinos, betting shops and pools operators last week. All advertising restrictions on bingo operators are to be lifted, but betting shops ...
Direct brief: QS and Gala marketing campaign
12 Sep 2007
QS, the low-cost retailer, is embarking on a partnership marketing campaign with Gala Bingo
Hotline: William Hill ad banned by the ASA
30 May 2008
that she could play online bingo, has been banned by the Advertising Standards Authority for encouraging
MARKETING MIX: That was the week that was
21 Oct 1999
be supplied; The Daily Star emerges as winner of the first round of the tabloids million-pound bingo battle...-pound bingo battle, according to unofficial estimates of ABC quarterly sales figures; ITV licks BBC1 ...
MARKETING MIX: That was the week that was
07 Oct 1999
of experts at the Advertising Association conference predicts that the current bingo craze in tabloids could...15 years ago: Taunton Cider launches a pale strong cider, branded Diamond White; a panel of experts at the Advertising Association conference predicts that the current bingo craze in tabloids could destroy their effectiveness as an advertising medium; Britvic is revealed to be launching a ...
BingoLotto relaunches with exclusive Tesco tie
31 Mar 2009 | by Gemma Charles
BingoLotto, a mix of lottery, bingo games and entertainment, which aired on Virgin 1 and Challenge ... retailer partner. It now hopes to benefit from Tesco's greater reach. IGS will support Bingo ... an equity shareholder in Bingo-Lotto, but claims it will still invoice for any work. Media planning ...
ITC receives complaints about WH Smith ad campaign
29 Nov 2001
More than 30 northerners angry about being stereotyped as overweight, bingo-playing idlers, have complained to the Independent Television Commission about WH Smith's Christmas ad campaign starring ... on the door that reads 'Gone to Bingo'. Another depicts the family camped in front of the television wearing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
