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Interactive Works: UIP - 'Wallace & Gromit'

It has been said that the creative discipline of interactive TV (iTV) is at about the same stage the internet was 10 years ago. I agree with that, as far as the technology goes, but it should not have an impact on the work's strength.

Weight Watchers web site selects marketing boss

Weightwatchers.co.uk has appointed former MGM Mirage and Workthing marketing director James Hilton...The web site, which operates as a licensee of dieting body Weight Watchers International, is to provide back-up to people who are unable to attend Weight Watchers meetings. Hilton will be responsible ... to increase user numbers. Hilton left online gaming site MGM in August when the company pulled out of the UK ...

NEWS BRIEF: Appointment at MGM Mirage Online

MGM Mirage Online has appointed James Hilton director of online marketing, reporting to vice

Careers: Me & My Mentor - Mark Spinks, Online search marketing manager, Hilton Hotels

My mentor is James Farrow, senior vice-president of sales at Hilton. I participated in Hilton...James has shared his extensive knowledge of the Hilton business, as he has been with the company ... understanding of the hospitality industry, as well as how other areas of Hilton's commercial operations, such as sales, revenue and development, work with the marketing team. James is still with Hilton, mentoring ...

MARKETING MIX: Hilton’s finest hour, minute, second

new managing director, Michael Hilton, doubles up as the region s speaking clock....whose new managing director, Michael Hilton, doubles up as the region s speaking clock. Hilton ... s attempts to put the organisation into profit. As he managed to evade a handbagging, Hilton obviously has ... versus Microsoft debate. The winner is James Rolls, managing director of Interactive Airline ...

Hilton group in hunt for chiefs.

Hilton Marketing Worldwide, the new division set up to manage the merged sales and marketing...Hilton Marketing Worldwide, the new division set up to manage the merged sales and marketing departments of the US and International Hilton Hotel groups, is to recruit two senior level marketers ... and a product development director. Both positions are new and will be based in the Hilton ...

Hilton hires for united branding

Ladbroke-owned Hilton International and US-based Hilton Hotels have poached BMW GB s car marketing...Ladbroke-owned Hilton International and US-based Hilton Hotels have poached BMW GB s car ... newly created joint marketing team, charged with promoting the Hilton brand globally. Oldfield ... , who will oversee the launch of a joint Hilton logo and brand-building campaign next year ...

Brand Health Check: Hilton

War, terrorism and SARS have affected all travel brands. But are they to blame for Hilton's malaise...Hilton is the world's best-known hotel name and the market-leading hotel operator in the UK ... . In the UK and Ireland alone, the Hilton Group's profits were down by 14% to £107.7m in 2002 according ... and SARS - which have made Hilton's core customer, the US businessman, reluctant to travel ...

Hilton in summer bookings push

Hilton International is to run a global summer marketing campaign using the strapline 'Discover.... The agency will also use partnership marketing strategies in conjunction with Hilton partners including ...

Hilton revamps its corporate ID

Hilton has unveiled a new corporate identity that will appear in all 400 Hilton International (HI...Hilton has unveiled a new corporate identity that will appear in all 400 Hilton International (HI) and Hilton Hotels Corporation (HHC) properties worldwide in an attempt to create a single brand for the two groups. The image change will be backed this autumn by the first Hilton corporate ...

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