IBM study identifies four distinct personalities in digital space
17 Apr 2012 | by Emma Powell
-64. IBM surveyed 3,800 consumers from six countries China, France, Germany, Japan, the UK and the US ...
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Think BR: Olympic turnaround - Connecting with customers
18 Apr 2012 | by Michael Payne
returned to Japan in 1998, for the Nagano Winter Games, Kodak set about avenging its loss, 14 years earlier ...
Google+ hits 2.6m UK visitors, 66.7m worldwide
05 Jan 2012 | by Sarah Shearman
The figures, which do not include visits via mobile, show that Google's recently launched social networking site ranked the UK as the seventh-highest country in terms of monthly visitors, close behind Japan ... .4 6 Japan 2,637 2.6 7 United Kingdom 2,587 2.6 8 Canada 2 ...
Think BR: When the Chinese talk about air... what does that mean?
28 Dec 2011 | by John Coll
in Tokyo of being warned by a concerned Japanese man to be careful with the sun, "The sun in Japan ...
Think BR: Solving the superficiality of China's brand language
26 Oct 2011 | by Howard Milton
symbolism and individual trademark. Conversely, Japan, which has spent 60 years learning from Europe ...
Think BR: Advertisers hold firm in face of global challenges
18 Oct 2011 | by Christian Schmalzl
% in Ireland, 5% in Portugal and 4-6% in Japan, the rest of the world shows no immediate signs of double ...
Appointment to view: Google celebrates 13 years
05 Sep 2011 | by Sarah Johnson
The search engine giant launched its first TV ad in 2009 across US networks to promote its web browser Chrome. It was created in-house by the Google Japan team. Prior to this ad Google branding did appear within a British TV ad slot when it teamed up with British Airways in 2006 to promote ...
Platinum Foxes - the irresistible rise of global agelessness
22 Aug 2011 | by Dominic Harrison, Head of Global Trends
markets of Western Europe, USA and Japan) will become increasingly ageless , in that attitudes ...
Think BR: How far can Dentsu and ADK collaborate on digital?
13 Jul 2011 | by Bob Willott
marketing groups in Japan. They have many well known big name clients between them. Is it really credible ... growth in the group s digital business in the US, China and Japan. It also bought Steak Media, albeit ...
Millions flock to Facebook Japan following earthquake
08 Jun 2011 | by Staff
Gary Klugman, strategic planning director for TBWA Hakuhodo Japan, says the recent earthquake
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
