Honda UK chief Martin Moll on boosting lacklustre sales
05 Apr 2012 | by Alex Brownsell
natural disasters last year, including the tsunami in Japan and flooding in Thailand. Fallout ...
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Nissan's soaring sales: the strategy behind the success
19 Apr 2012 | by Alex Brownsell
BMW, Peugeot, Citroen and Toyota. Prime Minister David Cameron even used a trip to Japan last week ...
Mini web show to run on Facebook
15 Nov 2011 | by John Reynolds
. The first episode has been shot in Dekotora, Japan, and features an extreme version of truck pimping ...
Infiniti car marque launches TV and social media drive
01 Sep 2011 | by Oliver Luft
Infiniti, the luxury car division of Japan's Nissan Motors, is ramping up its activity in Europe
Sovereign debt crisis lowers global brand values, report claims
31 Aug 2011 | by Alex Brownsell
Toyota Japan 28,800 9 10 AT T US 28,354 10 11 HSBC ...
Toyota targets younger drivers with £7.5m Yaris push
09 Aug 2011 | by Alex Brownsell
advertising since the departure of marketing director John Thompson in March, to a role with Toyota in Japan ...
Toyota named greenest brand in the world
27 Jul 2011 | by Gemma Charles
The research, called Best Global Green Brands, combines public perception of environmental sustainability with performance on publicly available information and data. It covers the US, Japan, China, Germany, France, UK, Italy, Brazil, Spain, and India. The report said: "Its [Toyota's] high perception ...
Toyota unveils 'Toyota Friend' in-car social networking
26 May 2011 | by Alex Brownsell
will initially only be available in EVs and PHVs going on sale next year in Japan, but Toyota said it was looking ...
Private View: Nils Leonard and Tony Quinn
20 May 2011
Creative Nils Leonard Executive creative director, Grey London "This ad is Godzilla, I am Japan. Boom." "Fuck this ad, he looks like Howard from the Halifax ads." These are two YouTube comments on an ad we recently made. Good or bad, it's all real, happening now, and it's powerful ...
Toyota GB marketing director John Thomson to leave following reshuffle
21 Mar 2011 | by Alex Brownsell
Jon Williams, managing director of Toyota GB, has announced that marketing director John Thomson will take on a "new assignment" within the Toyota Motor Corporation in Japan. Marketing will be carried out by the positions of general manager vehicle marketing and general manager marketing communications ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
