The Myth of Work Life Balance
09 May 2012 | by Nicola Clark
less competitive lives. In Japan, the rise of the soushoku danshi (grass-eating boys) aka ...
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Kaspersky hands global ad account to McCann London
10 May 2012 | by Anne Cassidy
, Austria, Benelux, Canada, China, France, Germany, Hong Kong, India, Italy and Japan. ...
Game publisher Square Enix hires Exposure for consumer brief
20 Apr 2012 | by Sara Luker
The firm, Japan's second largest game software publisher behind Nintendo, has tasked Exposure with creating consumer campaigns and content around future titles. The agency s first task is to work on the upcoming release of crime game Sleeping Dogs. The game will be released in the UK on 17 August. The game ...
Sony Mobile chief Pierre Perron on reviving the brand
28 Mar 2012 | by Matthew Chapman
function in Japan. Perron was named president of the North Western Europe customer unit, comprising ...
Google and Facebook urged to forge stronger government ties
09 Mar 2012 | by Sara Luker
organisations like Google seek to make policy changes. He said: Japan and France have been in opposition ...
Yahoo!'s Robert Bridge on strengthening the business after a tumultuous year
08 Mar 2012 | by Sarah Shearman
other Yahoo! properties, including Germany, France, Brazil, the US and Japan, during the year. Yahoo ...
Revolution: Mobile World Congress: The trends taking mobile by storm
06 Mar 2012 | by George Nimeh
of Europe, America, Japan and China.' NEARLY HERE: NFC In 1961, Arthur C. Clarke said 'any ...
Fujitsu to drive mobile launch with 'significant' marketing investment
28 Feb 2012 | by Matthew Chapman
-brand that is uses on some of its phones in Japan, in order to focus on building awareness of Fujitsu as a mobile ... . Fujitsu phones are advanced technologically because LTE is already in Japan and the country has also had ... said the phones would still be manufactured in Japan because people expected "high quality" from ...
Brand Health Check: Olympus
24 Nov 2011 | by Rachel Barnes
on how Olympus can put its products back in focus MARK JONES, EDITORIAL DIRECTOR, CEDAR In Japan ...
Panasonic in PR agency hunt for first foray into smartphones
17 Nov 2011 | by Sara Luker
The pan-European brief is understood to include the UK plus five other European countries. The company, Japan's largest maker of home appliances, has not sold mobile phones outside its home country since 2005. Panasonic will be producing Google Android-powered handsets in several countries in 2012 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
