Cadbury parts company with marketer Creighton after 35 years
30 May 2012 | by John Reynolds
to Guillaume Brochen, category vice-president for chocolate for Kraft UK, Ireland and Nordics. Follow John ...
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Milk4childminders, a firm that delivers free milk to children who are in the care of registered childminders, enlisted Lava to devise and implement an online campaign aimed at strengthening relations with its existing clients and attracting new customers.
to Guillaume Brochen, category vice-president for chocolate for Kraft UK, Ireland and Nordics. Follow John ...
the phrase, it was unlikely to cause harm or distress to children. Follow John Reynolds on Twitter ...
is the UK's first cooked ham made with 100% natural ingredients. Follow John Reynolds on Twitter ...
Tetley's Tea Folk characters are set to take a back seat in the brand's forthcoming ads, as part of a fresh approach that will introduce the strap-line, "Make time. Make Tetley".
the major supermarkets. Follow John Reynolds on Twitter @johnreynolds10 ...
on the campaign were Lewis Raven Adam King. Follow John Reynolds on Twitter @johnreynolds10 ...
marketing roles at Remington and Goodfella's, the Northern Foods frozen-pizza brand. Separately, John ...
The company, which sells the Heineken, Foster s, Kronenbourg, Strongbow, Bulmers and John Smith s brands, appointed Publicasity after a pitch process. In particular, Publicasity will be responsible for amplifying Heineken s recently launched Star Retailer programme which offers off-trade retailers simple ...
's sponsorship of Euro 2012. Follow interviewer John Reynolds and producer Ben Hall at @johnreynolds10 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.