Beyond digital
01 Mar 2010 | by Kunal Dutta
will see a shift in nomenclature for our industry," says Johnny Vulkan, partner of Anomaly. "Words ...
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Direct marketing and sales promotion leagues 2010
30 Mar 2010 | by Richard Abbott
, NSPCC, GlaxoSmithKline CHI Partners Founded 2001. Chairman Johnny Hornby, Managing directors ...
Rajars: 95.8 Capital FM takes top commercial breakfast slot
11 Aug 2009
95.8 Capital FM has taken the top commercial breakfast slot in London. The show, hosted by Johnny
Rajars
12 May 2009
in London. Hosted by Johnny Vaughan and Lisa Snowdon, it averaged 1.07m listeners a week between 6am and 10 ...
Andrew Walmsley on Digital: Through the looking-glass
24 Mar 2009 | by Andrew Walmsley
Johnny Depp as The Mad Hatter. Lewis Carroll was the pseudonym of Charles Lutwidge Dodgson (1832 ...
Older people can be disenfranchised by celebrity-fronted ads
09 Dec 2008 | by Joe Thomas
Sugar 6 Paul McCartney 7 Peter Kay 8 Jeremy Paxman 9 Tiger Woods 10 Johnny Wilkinson Women 1 ...
Branding: Diageo to add whisky packs
02 Dec 2008
The company is rolling out special-edition versions of Bushmills Irish Whiskey and Johnnie Walker Blue Label, as well as three Talisker Single Malt Scotch Whisky gift sets. For each Talisker 10-year-old malt gift pack purchased in the build-up to Christmas, £2 will be donated to the lifeboat charity RNLI ...
A new era for commercial radio
11 Nov 2008 | by Andy Fry
. Johnny Vaughan's Breakfast Show regained the number one slot in London with an average weekly audience ... , and was particularly pleased with Capital Radio's comeback. Johnny Vaughan's Breakfast Show regained the number one ...
Bartle Bogle Hegarty dominates IPA Effectiveness Awards
04 Nov 2008 | by Alex Brownsell
: Special prizes Grand Prix - Bartle Bogle Hegarty for Johnnie Walker, Diageo Effectiveness Company ... Foundation Best International Multi-Market - Bartle Bogle Hegarty for Johnnie Walker, Diageo Gold Awards Bartle Bogle Hegarty for Johnnie Walker, Diageo Bartle Bogle Hegarty for KFC RKCR/Y R ...
Let's roast the turkeys: Celebrating advertising effectiveness is vital, but so is auditing advertising ineffectiveness
04 Nov 2008 | by Raymond Snoddy
agency as you can get. It won the Grand Prix this week for the 'Keeping Walking' campaign for Johnnie Walker whisky, which linked the notion of personal progress with the old Johnnie Walker campaign image ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
