Think BR: Brands that grow businesses
13 Feb 2012 | by Anastasia Kourovskaia
products and services Innocent, food and beverages Jack Daniel s, spirits Johnnie Walker, spirits ...
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PG Tips launches Easter ad
05 Apr 2012 | by Sara Kimberley
The humorous ad, created by Mother, once again sees Johnny Vegas and Monkey on a hill, having a picnic. As Vegas struggles to find words to describe how fresh the PG Tips Special Moments range tastes, an exasperated Monkey is whisked away by a swooping eagle and is dropped into its nest, which ...
Crayon nets Grant's global digital task
02 Feb 2012 | by Matthew Chapman
Crayon pitched against two social media-focused agencies after Grant's parted ways with its web-build agency. The brand is looking to launch a digital push to challenge Johnnie Walker and Ballantine ... Johnnie Walker, has led the alcohol sector's adoption of social media via a multi ...
Diageo backs Jeremiah Weed bourbon-flavoured brews
10 Jan 2012 | by Matthew Chapman
The company is backing the 4% ABV bottled beer as part of its strategy to extend into new drinks sectors. It is believed initial activity will focus on experiential work intended to appeal to young men. Marketing agency Johnny Fearless will carry out the work. Diageo launched the Jeremiah Weed Root Brew ...
Diageo to sponsor free New Year's Eve travel for three years
02 Dec 2011 | by Gemma Charles
Hamilton said: "Through my work with Diageo on Johnnie Walker for the Join the Pact campaign I have been ...
Martini introduces 'luck is an attitude' ad in Europe
30 Nov 2011 | by Matthew Chapman
Sisters Oh Johnny, Oh Johnny Oh song. The ad is being broadcast on television in Italy, Russia ...
Diageo's Matthew Barwell is redefining Europe
10 Nov 2011 | by Gemma Charles
to a private Caribbean island - and the award-winning 'Keep walking' campaign for Johnnie Walker whisky ...
Interbrand's top 100 global brands 2011: Coca-Cola still top but Apple gaining fast
04 Oct 2011 | by Matthew Chapman
,883 3,734 4% 88 92 Johnnie Walker 3,842 3,557 8% 89 89 ...
Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Marks Spencer Microsoft Virgin Atlantic *Walkers *Johnnie Walker *Lynx *ComparetheMarket Innovators ...
School Reports 2011: CHI & Partners
05 Sep 2011 | by Staff
Score: 8 Agency fact file: CHI Partners Type of agency Full service Company ownership Independent (minority stake held by WPP) Key personnel Johnny Hornby founding partner Jon Burley executive creative director Sarah Golding managing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
