Castello 'the House of Castello' by Mother
07 Oct 2011
, has already aired in other European markets. It was directed by Jonas Akerlund, who has created ...
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Prime
11 Apr 2012 | by Jonas Bodin and Therese Bohlin, Prime; Paul Alarcon, United Minds
proof that PR can beat traditional advertising. Jonas Bodin is the creative director and Therese ... , United Minds; Tom Beckman, executive creative director, Prime; Jonas Palmqvist, vice-president, Prime ...
Toyota 'the smart money's on Yaris' by Saatchi & Saatchi
31 Aug 2011
The campaign is intended to give the Yaris a new image that will challenge consumer perceptions and reach an audience of 20- to 30-year-olds. The spot fuses music video with animation. The spots were written and art directed by Rob Potts and Andy Jex, and directed by Jonas Francois through Riff Raff ...
Mayor to launch unified agency for London
01 Apr 2011 | by Loulla-Mae Eleftheriou-Smith
The agency has been created to "promote London with one single voice", and will be led by the interim chair, Dame Judith Mayhew-Jonas, chairman of the New West End Company. The agency will have the responsibility of promoting the capital as a destination to visit, work, invest and study in, and has been ...
Top 10 best celebrity ads 2010
10 Dec 2010 | by Staff
, Jona Lewie Lewie makes a brief cameo appearance ...
Reality check October
12 Nov 2010 | by Campaign Staff
The ad, in which a father locks himself in his car to keep his cereal away from his children, also pulled off the difficult task of combining this with a relatively high likeability score. The most-liked ads of the month were Mother's Ikea spot, which revives the Jona Lewie track You'll Always Find Me ...
Ikea enlists 80s hit for kitchen TV campaign
07 Oct 2010 | by Sara Kimberley
Ikea is set to launch a TV ad campaign with a music video accompanied by a version of Jona Lewie...-and-coming UK group Man Like Me and is remixed by Arthur Baker. The band and special guest Jona Lewie star ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
