23 Feb 2001
| by GIDON FREEMAN
set in Piccadilly's Albany, Edward de Bono has his feet firmly in the real world. He quotes...In addition to his impeccable academic credentials, and despite the rarefied surroundings of his set in Piccadilly's Albany, Edward de Bono has his feet firmly in the real world. He quotes approvingly Marx's claim that philosophy is to real life as masturbation is to sex. 'There is limited value ...
24 Sep 1999
| by RICHARD EDWARDS
Slothful shoppers bored with established clothing labels,
stagnating figures for consumer spending and the ever-intensifying
competition on the high street have forced fashion retailers to use
every weapon in their armoury to battle for market share. And for many
retailers, PR is the weapon of choice...
16 Feb 2001
consortium founded by Edward de Bono, the lateral thinking guru....Shine Communications managing director Rachel Bell is to join a high-powered business solutions consortium founded by Edward de Bono, the lateral thinking guru.
The Applied Creativity Triangle Consortium (ACT) is fronted by Bell, along with de Bono, Derek Bowden, European CEO, Saatchi & Saatchi ...
26 Feb 1999
| by JULIETTE GARSIDE
Financial PR agency Finsbury has hired a fourth board director.
Edward Orlebar, a reporter...Financial PR agency Finsbury has hired a fourth board director.
Edward Orlebar, a reporter on the UK companies desk at financial news
agency Bloomberg News, will join the agencies existing directors Rupert
Younger, James Murgatroyd and Finsbury founder Roland Rudd next
Monday.
Orlebar ...
16 Feb 2001
A stamp of approval from lateral thinking creator Edward de Bono must be a particularly prized...A stamp of approval from lateral thinking creator Edward de Bono must be a particularly prized accolade for an agency that prides itself on its creativity. So congratulations to Shine on being hand-picked by de Bono to join his elite team of strategic and creative thinkers. It is quite an achievement ...
10 Mar 2000
| by RICHARD EDWARDS
Omnicom is most admired by Fortune
03 Mar 2000
| by RICHARD EDWARDS
Hill and Knowlton has been appointed by US-based mobile phone
advertising firm Spotcast Communications to handle its European media
relations, in the run-up to a summer launch in the UK and France.
19 Nov 1999
| by RICHARD EDWARDS
Barnado s is to draft in Suzanne Heaney as its advertising and
communications head.
13 Aug 1999
| by RICHARD EDWARDS
Barnardo s communications director Andrew Nebel has folded the
children s charity s top advertising and PR posts into one role.
19 Nov 1999
| by ANDREW HOLT
stopped
and had a good laugh, says Jessica Edwards, who works on the
account.
The experience ...
.
After a good bounce you are totally exhausted, says Edwards. Say no
more.
...