Justin Basini leaves Capital One
23 Jun 2009 | by Ed Kemp
LONDON - Justin Basini has left his role as head of brand marketing at Capital One Europe.
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Helen Edwards on Branding: The accidental sponsor
07 Sep 2010 | by Helen Edwards
, Justin King, concluded that his sponsorship strategy was all about 'non-food' merchandise ... Edwards has a PhD in marketing, an MBA from London Business School and is a partner at Passionbrand, where ...
Cineworld's Justin Skinner promoted to VP of marketing
31 Jul 2009 | by Sarah Johnson
LONDON - Cineworld has promoted Justin Skinner from head of marketing to vice president
Justin Bieber promotes anti-acne skincare range
10 Aug 2010 | by Jennifer Whitehead
Justin Bieber, the teen Canadian pop star and internet sensation, has been signed up by teenage
Helen Edwards joins Marketing
27 Apr 2010 | by Gareth Jones
LONDON - Helen Edwards, co-founder of marketing consultancy Passionbrand, is this week joining...Edwards has an MBA from London Business School and a PhD in Marketing from Bath University. She ... and Warwick University, Edwards is co-author of Creating Passion Brands: how to build emotional brand connection with consumers. Edwards joins Marketing 's highly regarded line-up of columnists including ...
Helen Edwards on Branding: As easy as pi
06 Apr 2011 | by Helen Edwards
Helen Edwards...of intellectual branding endlessness. Helen Edwards has a PhD in marketing, an MBA from London Business School ...
Helen Edwards: Agencies and accusations of plagiarism
15 Feb 2012 | by Helen Edwards
here, either. Helen Edwards has a PhD in marketing, an MBA from London Business School and is a ...
Helen Edwards on Branding: Blurred visionaries
07 Dec 2011 | by Helen Edwards
the latest fashionable dictat, on your knees. Helen Edwards, PPA Columnist of the Year (Business Media ...
Helen Edwards on Branding: Virgin modesty
30 Nov 2011 | by Helen Edwards
solid. Helen Edwards, PPA Columnist of the Year (Business Media), has a PhD in marketing and an MBA ...
Helen Edwards on Branding: Devoid of meaning
16 Nov 2011 | by Helen Edwards
to exist. Helen Edwards, PPA Columnist of the Year (Business Media), has a PhD in marketing and an MBA ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
