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Five in running for Kangaroo brief
13 Jan 2009 | by Arif Durrani
LONDON - Video-on-demand service Kangaroo is believed to have whittled its hunt for a media agency.... Kangaroo's backers, which hope to offer both free-to-view ad-supported content as well as paid ... of competition" in the UK VoD market. Its push to appoint a media agency could signal Kangaroo management ... into Kangaroo in December, Virgin Media, as well as online VoD services Babelgum and Joost, have called ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
