Media brief: Kangaroo deemed potentially anti-competitive
09 Dec 2008
Kangaroo, the VoD service proposed by Channel 4, ITV and BBC Worldwide, has been deemed potentially
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Andrew Walmsley on Digital: Kangaroo's global contest
09 Dec 2008 | by Andrew Walmsley
into Kangaroo, the UK web-based video-on-demand service expected to launch early next year. Kangaroo is a joint ... claims that, until recently, its only contact had been a call from Kangaroo's lawyers informing ... also taken advantage of Kangaroo's plight with the launch of its Sky Player last week. According ...
Commission 'wrong' on Kangaroo's impact on ad market
04 Dec 2008 | by Daniel Farey-Jones
that proposed video-on-demand service Kangaroo will not pose a threat to competition in the online advertising...advertising market. This judgement is questioned today by Screen Digest, which claims that Kangaroo ... that Kangaroo will not have much market power in the supply of paid-for online TV because it does not control a ... to its Xbox 360. Normal 0 "Were the Kangaroo partners to withhold content from any ...
Kangaroo's power may be diluted by commission's findings
03 Dec 2008 | by Emma Barnett
-on-demand service Kangaroo could mean more opportunities for lower advertising rates across the service, some media...director, television, Arena BLM, said: "The attraction of Kangaroo to clients was a one-stop shop to get ... Kangaroo's power, as it was meant to offer unique content. However, being able to negotiate the price down ... it depends on how much content Kangaroo would have to put elsewhere - and places more value ...
Competition Commission raises concerns over Kangaroo
03 Dec 2008 | by Ian Darby
Kangaroo video-on-demand service after ruling that its launch will stifle competition....Its main concern is that Kangaroo will lead to a loss of rivalry between BBC Worldwide, ITV ... . However, the CC took the view that Kangaroo would not lead to a "substantial lessening of competition" in the advertising market. This is likely to mean that Kangaroo can launch with its proposition of being funded ...
Kangaroo would damage competition, rules Commission
03 Dec 2008 | by Tristan O'Carroll
LONDON - The Competition Commission has ruled that Kangaroo would restrict competition...of Kangaroo in the balance, the CC, publishing its provisional findings today, said that the planned VoD ... lessening" of competition in the supply of UK TV VoD content. However, in a boost to Kangaroo's backers the CC concluded that Kangaroo would not lessen competition in online advertising or content acquisition ...
Competition Commission says Kangaroo has to change plans
03 Dec 2008 | by Daniel Farey-Jones
LONDON - The Competition Commission is looking at placing restrictions on Kangaroo, the video...broadcasters who have formed Kangaroo - the BBC's commercial arm, ITV and Channel 4. However, it said it did ... on the fact that the broadcasting trio behind Kangaroo control most domestically produced video ... to ensure that Kangaroo does not license content to other suppliers on unfavourable terms, or "in ...
Kangaroo to sell with web inventory
02 Dec 2008 | by Emma Barnett
LONDON - Ads around Kangaroo, the planned on-demand online service from BBC Worldwide, ITV...According to media agency sources present at Kangaroo presentations over recent weeks, ITV and Channel 4's website inventories will be sold alongside their content on Kangaroo. One agency's head ... -dependently with Kangaroo, but it is unclear how exactly that model will work. It is thought, however, that they will start ...
Kangaroo is still a good proposition for advertisers
18 Nov 2008 | by Steve Barrett
of the year at the end of 2007, one of the most exciting developments in 2008 was meant to be the Kangaroo...Kangaroo is a joint venture between ITV, Channel 4 and BBC Worldwide. It was - or is - meant to do ... broadcasters together to deliver Kangaroo. The project team has also become immensely frustrated by the time ... the iPlayer and how Kangaroo will differ from that. But the player has been built, the money invested ...
Will Kangaroo ultimately prove to be a success?
18 Nov 2008 | by Staff
Kangaroo's launch date has already been delayed for months by a Competition Commission probe. Now...YES - Phil Christer, board director, Zed Media It isn't ideal that project Kangaroo has lost ... of Kangaroo was announced last year, it seemed the right direction for the nascent on-demand market to go and I don't see any reason why this should change now. Kangaroo has an audience, a revenue model ...
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